What We're Reading: Page 262
Industry reads hand-picked by our editors
May 10, 2018
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CIO Dive
Moving to the McCloud: How McDonald's pulled off a digital transformation
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The Wall Street Journal
Startup Takes on Google With a New Approach: Rewards for Users
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Digiday
Facebook's issue ads policy adds barrier to brands jumping on social movements
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Retail Dive
Macy's extends Star Rewards beyond store card holders
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AdAge
Marketers' mascots pummel each other to submission in Polygon's 'Brand Slam'
May 09, 2018
May 08, 2018
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Bloomberg Technology
Snap CFO Vollero to leave; to be replaced by Amazon's Stone
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Retail Dive
Nike CEO apologizes for 'boys club' culture
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Mobile Marketer
Study: Google to dominate local search ad market
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MediaPost Communications
IAB sets West Coast NewFronts for October
May 07, 2018
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Retail Dive
Google: Stores are key to meeting immediate shopping needs
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Adweek
At the Kentucky Derby, Brands Focus on Being Part of the Experience, Not Just Logos
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Recode
Facebook's new online dating service won't have ads
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Digiday
Vice buys events company to pitch marketers on experiential events
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Adweek
How Innovating the Post-Purchase Experience Can Keep Consumers Coming Back
May 04, 2018
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Bloomberg
Facebook Weighs Ad-Free Subscription Option
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Mobile Marketer
Instagram tests in-app payment feature
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Retail Dive
Walmart reportedly beats Amazon to Flipkart with $15B bid
May 03, 2018
May 02, 2018
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Mobile Marketer
Snapchat backtracks on redesign after it disrupts Q1 sales, user growth
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Retail Dive
Under Armour still looks like a brand running 'out of steam'
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AdAge
Down with viewability: MRC chief says it's time to move past 'marketplace fixation'
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Food Dive
Trader Joe's fearlessly flies into podcast marketing
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