What We're Reading: Page 296
Industry reads hand-picked by our editors
Feb 16, 2017
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Digiday
Why Snapchat misses the influencer mark, for now
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Mashable
Jack Dorsey is ready to give Twitter an AI makeover
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TechCrunch
IBM links with Indiegogo, Visa, Bosch and more in $3B IoT push
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Marketing Week
Pernod Ricard: 'You cannot rely on third parties to know your consumers'
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Geek Wire
After growing Starbucks’ digital news operation, veteran journalist Linda Thomas joins Amazon as director of ‘Amazon Stories’
Feb 15, 2017
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Bloomberg
Without big YouTube star, Google faces setback in content plans
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Variety
Marketing experts slam 'monumentally stupid' fake news promos for 'A Cure for Wellness'
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TechCrunch
This venture firm just produced one of the first detailed equity research reports on Snap Inc.
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Retail Dive
Is Trump's attack on Nordstrom fair or foul?
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AdAge
What the NBA's G-League deal means for sports marketing
Feb 14, 2017
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The Economist
The battle for consumers' attention
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Bloomberg
Airbnb wants to spend some of the $3 billion it’s sitting on
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The Wall Street Journal
Disney severs ties with YouTube star PewDiePie after anti-semitic posts
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TechCrunch
Musical.ly drops its fourth app, a video messenger called Ping Pong
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Retail Dive
ComScore: Holiday spending topped $80B, driven by mobile commerce growth
Feb 13, 2017
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Bloomberg
Facebook tries to offer music labels an alternative to YouTube
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The Wall Street Journal
Will Snap pop? Investors seem skeptical
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Retail Dive
Nike launches equality campaign driven by LeBron, Serena
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Digiday
Activist athletes pose an 'unprecedented' threat to sponsor brands
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Food Dive
Q&A: Hershey futurists discuss the future of retail
Feb 10, 2017
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AdExchanger
Publicis writes down digital agency group by roughly $1.5 billion
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Quartz
Twitter is showing Snap what its future will be if it doesn’t answer some glaring business-model questions
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Digiday
On the road to voice payments, Google and Amazon pull ahead of Apple
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CIO Dive
Snap signs up for AWS cloud too, just in case
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TechCrunch
WeChat users in China can now gift friends a Starbucks coffee via chat
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BGR Media
Facebook just made your weather app obsolete
Feb 09, 2017
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Retail Dive
Techstars Q&A: How startups can accelerate retail innovation
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Variety
MTV’s Mina Lefevre exits to join Facebook as head of originals development
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Mashable
Under Armour CEO endorses Trump, Twitter users endorse shopping elsewhere
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Digiday
Pinterest’s president talks search and getting marketers to buy in
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CIO Dive
How do you undergo a massive cloud migration? Ask Evernote
Feb 08, 2017
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Reuters
Omnicom quarterly revenue misses estimate
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CIO Dive
Businesses expected to use 3.1B IoT devices in 2017, Gartner says
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AdAge
Billboards call out P&G's top marketer as he fights digital ad fakery: 'Hey Marc, this ad is real.'
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AdExchanger
ComScore's stock takes a hit – and may disappear – following audit delays
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Retail Dive
Amazon Payments users hit 33M, transactions nearly double
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