What We're Reading: Page 306
Industry reads hand-picked by our editors
Jul 05, 2017
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Adweek
Facebook Is Now Reducing the Reach of Users Who Routinely Share Fake News, Clickbait and Spam
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The Drum
Spongebob fronts Greenpeace attack ad targeting BP & Total over Amazon oil drilling
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VentureBeat
Coke AI strategy takes its cue from Sting
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Marketing Land
How video ad quality affects campaign performance on Facebook
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The Drum
Ray Kurzweil, father of the singularity, on brand trust, how AI can help advertisers & technology aiding human evolution
Jun 30, 2017
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Mobile Marketer
Facebook: Why mobile video ads must work fast
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AdAge
Patriotic advertising: Not always a good fit
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Adweek
Burger King CMO says brands must respect agencies as partners, not dismiss them as vendors
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Business Insider
Verizon's plan to create a data powerhouse to challenge Facebook and Google is fraught with challenges
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Recode
How do teens really use Instagram, Snapchat and other apps?
Jun 29, 2017
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Mobile Marketer
Facebook updates Messenger to make bots easier to find
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Adweek
WPP cyberattack serves as a wake-up call to agencies and CMOs alike
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Variety
AMC pitches $5 monthly ad-free streaming tier through Comcast
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CIO Dive
App economy expected to reach $6.3 trillion by 2021
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Marketing Week
Alibaba's CMO on its ambitions to be the first global Chinese brand
Jun 28, 2017
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CIO Dive
Petya or not? Rash of ransomware spreads globally
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MediaPost Communications
Google fined $2.7B by EU; not all agree with penalty
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Mobile Marketer
Tommy Hilfiger adds chatbot to autoplay video ads
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The Wall Street Journal
Dentsu Aegis hires agency veteran Nick Brien for leadership role
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The Drum
Shutterstock acquires custom content creation platform FlashStock
Jun 27, 2017
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Retail Dive
Dov Charney’s American Dream
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The Wall Street Journal
Publicis CEO goes to Twitter to take lumps, defend controversial awards ban
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Food Dive
Amazon-Whole Foods merger could create headaches for struggling CPG brands
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Recode
Pandora CEO Tim Westergren plans to step down
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Mobile Marketer
Facebook promises mobile app for video producers
Jun 26, 2017
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Mobile Marketer
The emerging portrait of Gen Z
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Business Insider
L'Oreal is changing its ads because you have no attention span
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AdAge
'An acceptable risk': Why Smirnoff's Trump-trolling didn't backfire
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Campaign
The best ad campaigns for Pride Month 2017
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Retail Dive
Amazon files patent for drone delivery 'beehive' fulfillment center
Jun 23, 2017
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Adweek
The ad industry is skeptical of Publicis Groupe's stunning move to skip all awards shows in 2018
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Mobile Marketer
Sony Pictures shows off 3-D Spider-Man with Holo app
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TechCrunch
YouTube chops 360 video in half with new VR180 format
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Food Dive
Dr Pepper replaces Bai founder with company insider
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Business Insider
Facebook has a new mission statement: 'to bring the world closer together'