What We're Reading: Page 311
Industry reads hand-picked by our editors
Dec 02, 2016
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The Wall Street Journal
What is AppNexus? We explain what the ad tech company does
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LinkedIn
Are local coffee roasters beating Starbucks at its own game?
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AdAge
Now everyday Instagram users face complaints over breaking FTC ad rules
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The Atlantic
Searching for lost knowledge in the age of intelligent machines
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Adweek
Hearst is launching a 10-person team tasked with building voice-activated experiences
Dec 01, 2016
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The Wall Street Journal
Advertising-technology company AppNexus files confidentially for IPO
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Bloomberg
Confessions of an Instagram influencer
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Fortune
Google Android fraudsters breach more than 1 million accounts
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Retail Dive
How apparel brands can defend against Amazon's fashion rise
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Fortune
UberEATS drastically cut wages for its Toronto drivers
Nov 30, 2016
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Digiday
Dunkin' Donuts, Wendy's and other brands sound off on what works in live streaming
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Adweek
Programmatic ad-buying is now available for social influencers
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PC World
Report: Google on pace to sell 3 million Pixels by the end of the year
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The Atlantic
How humans became 'consumers': A history
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Variety
Influential media buyer GroupM seeks big changes in TV measurement for 2017 upfront
Nov 29, 2016
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AdAge
Cyber Monday sales surge, but not all marketers were ready
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Digiday
How Instagram recruits college football teams to market Stories
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Retail Dive
The 2016 Dive Awards for the retail industry
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Fast Company
The creative way public health advocates are trying to get hipsters to quit smoking
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Marketing Land
AMP’s long game
Nov 28, 2016
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AdAge
Instagram is Facebook's biggest app advertiser. Twitter is banned.
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Venture Beat
How this quirky clothing brand uses Snapchat to sell more shorts
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The Wall Street Journal
As AT&T’s DirecTV Now streaming service is unveiled, watch the details
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Digiday
Conde Nast Britain's 18-person native ad team accounts for half its digital revenue
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Adweek
CNN will launch a new media company with YouTube star Casey Neistat
Nov 23, 2016
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Adweek
Why the Macy's Thanksgiving Day Parade is a 'dream' for brands
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Retail Dive
6 shopping trends that will dominate Black Friday 2016
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Digiday
'It was a fad': Many once-hot viral publishers have cooled off
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Bloomberg
Major advertising technology company bars Breitbart News for hate speech
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The Wall Street Journal
Forbes takes a page from Snapchat
Nov 22, 2016
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AdAge
Coke brings back its polar bears for the holidays
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Bloomberg
Google’s online travel adventure upsets its biggest advertisers
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AdAge
Snapchat's New York Spectacles pop-up causes a scene for tech fans and power users
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Adweek
NBCUniversal will take a bigger role in BuzzFeed's ad sales after investing another $200 Million
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TechCrunch
Google acquires Qwiklabs to teach developers cloud skills