What We're Reading: Page 324
Industry reads hand-picked by our editors
Dec 19, 2016
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The Wall Street Journal
NBCU Says New Nielsen Measurement Product Not Ready for Release
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Marketing Land
The death of prediction
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Forbes
Germany Wants Facebook To Pay For Fake News
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Digiday
In memoriam: The brands that we lost in 2016
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Adweek
Comedy Central Will Replace a Full Ad Break Each Month With One of Its Branded Content Series
Dec 16, 2016
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The Wall Street Journal
Omnicom Group Subpoenaed By Justice Department in Ad Probe
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Social Media Today
7 Digital Marketing Predictions for 2017
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The Wall Street Journal
Facebook Discloses Another Metrics Mishap Affecting Publishers
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Digiday
Instagram's new 'Saved Posts' feature has big implications for marketers
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AdAge
Can Creatives Ever Learn to Love Tech?
Dec 15, 2016
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Quartz
The expert guide to creating a professional Instagram brand
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The Wall Street Journal
CBS Programs Oust ‘Sunday Night Football’ As TV’s Most-Watched
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Retail Dive
5 tech trends that transformed retail in 2016
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Marketing Land
Twitter Live raises questions about Twitter’s other live-streaming product, Periscope
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CIO Dive
Yahoo reveals another hack impacting 1B user accounts
Dec 14, 2016
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The Wall Street Journal
Clear Channel to Sell Digital Billboard Ads ‘Programatically’
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MediaPost
What's A Chatbot? Most Americans Don't Know
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Social Media Today
3 Ways Your Business Can Get the Most out of Instagram
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Digiday
'Apps are the new magazines': Why Bloomberg's doubling down on apps
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The Atlantic
What Makes Things Cool
Dec 13, 2016
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The Drum
Coca-Cola has just hired its first chief digital marketing officer and here’s why
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CMO.com
What CMOs must nail In 2017 to succeed in the ‘experience business’
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Adweek
How Sperry's 'micro-influencers' reach impressive heights for little cost on Instagram
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The New Yorker
Our automated future
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CIO Dive
End of net neutrality in focus as FCC nomination fails
Dec 12, 2016
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Adweek
Snapchat's latest moves are making it look more like a TV disrupter than a social app
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Social Media Today
The top 10 Facebook Live streams of 2016 - and the alternate Live use-case they highlight
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Retail Dive
Nordstrom launches its first chatbot for holiday push
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The Wall Street Journal
Publishers take on ad-agency roles with branded content
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The Verge
Yik Yak lays off 60 percent of employees as growth collapses
Dec 09, 2016
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AdAge
The next big thing? Huge Chinese companies you've never heard of
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Glossy
The Snapchat guide to making wearable glasses cool
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Fast Company
With Houseparty, the Meerkat team is trying — once again — to reinvent live video
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The Wall Street Journal
Time Inc. hires banks to help field takeover, partnership interest
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Digiday
Advertisers are cooling on Snapchat Live Stories