What We're Reading: Page 330
Industry reads hand-picked by our editors
Jul 13, 2016
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Social Media Today
Twitter, Facebook Announce New Live-Streaming TV Deals (and Why That Matters to You)
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Forbes
Why Personal Brands Are Better Than Corporate For Social Media
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Marketing Land
3 reasons your content isn’t getting shared — and how to fix them
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Social Media Today
4 lessons to take from the explosion of Pokemon Go
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Ad Week
In Less Than a Week, Pokémon Go Has More Than 6 Million Mentions on Twitter
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Digiday
The Pokemon Go effect: Agencies pile on the craze
Jul 12, 2016
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Digiday
Snapchat's ad sales strategy follows Facebook's playbook
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Digiday
'Wrong side of history': Brands remain (mostly) silent on #BlackLivesMatter
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Ad Week
How One Man Duped a String of Ad Agencies and Almost Got Away With It
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Social Media Today
Pokemon GO and the Data Debate – Why Convenience Will Trump Privacy Every Time
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Mashable
Twitter increases GIF size limit to 15MB, but only for the web
Jul 11, 2016
Jul 08, 2016
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Digiday
The winners and losers of Snapchat's new Memories feature
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eConsultancy
Snapchat's user base is getting older: How should marketers respond?
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Social Media Today
How to Live-Stream Like a Pro on Facebook Live
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Marketing Land
Leverage your marketing data: 9 FAQs to get you started
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TechCrunch
Facebook will test video downloads for offline viewing
Jul 07, 2016
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Digiday
Twitter Moments fails to gain traction with advertisers
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Retail Dive
When retailers compete on price, they really pay for it
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Social Media Today
5 Key Influencer Marketing Pitfalls (and How to Fix Them)
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Mashable
2 weeks after launch, live.ly live streaming platform hits 2 million downloads
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Digiday
Ask an influencer: 'I charge more if the person I'm dealing with is hard to work with'
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Marketing Land
The conventional wisdom on ad blocking is missing one key statistic
Jul 06, 2016
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Digiday
Does advertising even work any more?
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Ad Week
How the Olympics' New Advertising Rules Will Impact Athletes and Brands in Rio
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TechCrunch
What businesses need to understand about chatbots
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Marketing Land
A Marketer’s Guide To Snapchat & How Brands Can Build Followers Through “Stories”
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Social Media Today
The State of Social Media for B2B Brands
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Ad Week
What Mobile's Massive Growth Means for Advertisers at This Year's Summer Games
Jul 05, 2016
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Marketing Land
Snapchat usage soars, attracting parents and weirding out teens
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Cincinnati Business Journal
Proctor & Gamble's chief ad man: 'Too often we produce crap'
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Social Media Today
A Marketer's Guide to Facebook Profile Optimization
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Marketing Land
The path to programmatic peace
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Pew Research
Sharing and on-demand services attract a small but active group of ‘super users’
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