What We're Reading: Page 345
Industry reads hand-picked by our editors
Dec 21, 2015
-
VentureBeat
Buffer acquires Twitter customer service tool Respondly, vies to be the ultimate tool for marketers
-
Retail Dive: Marketing
Macy's, Target ads are big winners in holiday social video
-
CMO Today, Wall Street Journal
NFL signs on as first Snapchat Explorer sports partner
-
Multi Channel Merchant
What's in-store for B2B marketing in 2016
-
Digiday
How One Direction helped KitKat get its most retweeted tweet ever
-
Adweek
GoDaddy will not run a Super Bowl ad for the first time in 12 years
-
Fashionista
The best fashion ad campaigns from 2015
Dec 18, 2015
-
Food Dive
Bud Light goes all blue in new packaging design
-
CMO Today, Wall Street Journal
Hallmark’s Feel-Good Diet Draws Viewers, Advertisers
-
Fortune
In 2016, Media Companies Will Lose Even More Control
-
eMarketer
What Technologies Are Marketers Investing In?
-
Marketing Land
How The Cookies Crumble In A Mobile-First World
-
Adweek
4 Big Developments That Show Why Snapchat Was 2015's Buzziest Platform
Dec 17, 2015
-
Retail Dive: Marketing
Retail ads, both controversial and not, pull in engagement this season
-
Business Insider
This ad agency is behind the best company holiday card of 2015
-
HR Dive
How to keep your employees energized during the holiday season – and beyond
-
Direct Marketing News
What marketers can learn from Star Wars
-
Eater
Sorry, America: Chipotle CEO Offers Fat Newspaper Ad Apology
-
Mobile Marketer
Ad targeting hits stride and continues to grow as data evolves
-
Marketing Land
B2B Lead Provider True Influence Opens Up Its Internal Service Through New Cloud-Based Platform
Dec 16, 2015
-
AdAge
Advertising pioneer Paula Green passes away at 92
-
Adweek
Ogilvy names Anthony Wong as its new global effectiveness chief
-
Food Dive
Hershey's Reese's spins seasonal candy backlash: #AllTreesAreBeautiful
-
Digiday
The North Face launched an online customer service tool powered by conversation
-
Adweek
Canon's digital billboards help New Yorkers take the perfect Instagram picture
-
Mobile Marketing Watch
Yes, it's true: Many marketing, IT execs don't have mobile-first strategies
-
AdExchanger
Is there a future for the combo of content and commerce?
-
Mashable
Consumers are rebelling against 'Star Wars' branded fruits and vegetables
Dec 15, 2015
-
AdAge
Popchips names David&Goliath as agency of record
-
CMO Today, Wall Street Journal
Advertising companies shrink real-estate expenses
-
Digiday
CNN International is moving beyond the click-through rate
-
Sales Benchmark Index
Where to start in creating a strong marketing operations plan for 2016
-
AdExchanger
Glenfiddich runs addressable TV with Rocket Fuel and DISH to woo whiskey drinkers
-
Adweek
How the best ad campaign of 2015 hilariously hacked the lowly pre-roll ad
Dec 14, 2015
-
CMO Today, Wall Street Journal
Cord-Cutting Is Accelerating
-
Fortune
Atlantic Media Is Considering a Sale of Quartz
-
AdExchanger
With Yahoo's Top Ad Exec Prashant Fuloria Leaving, Who’s Left?
-
Marketing Land
Facebook Gives Page Owners Tips To Improve Their Video Production
-
AdAge
The Best Branded Content Partnerships of 2015
-
Adweek
The Story Behind 'Instagram Husband,' the Year's Most Out-of-Nowhere Viral Hit
Dec 11, 2015
-
HR Dive
What employees hate during the holiday season
-
The Wall Street Journal
Pay-per-article platform Blendl heads to the U.S.
-
AdExchanger
Collective splits media and tech divisions, lays off 20% as agencies pull back
-
AdAge
Inside the making of YouTube's end-of-year video and the company behind it
-
Retail Dive: Marketing
Buy buttons met with lukewarm response, survey says
-
Fortune
Watch these super luxe holiday ads made just for YouTube
-
Adweek
Here are the Instagram emojis that get the best engagement for brands
Previous
