What We're Reading: Page
Industry reads hand-picked by our editors
Apr 05, 2016
-
Re/code
Twitter Beats Amazon, Verizon for Global NFL Streaming Deal
-
Bloomberg
NBC, Vox Tell Advertisers Real Viewers Will See Their Web Ads
-
Retail Dive
Amazon said to be planning Prime Now delivery on its website with marketing blitz at launch
-
CMO Today, Wall Street Journal
Overtime haul has big implications for ad agencies
-
AdAge
Technology Fuels Renaissance in Out-of-Home Advertising
-
Marketing Land
Does Google stand a chance against Facebook in mobile display?
-
Digiday
Burberry becomes the first luxury brand to sponsor a Snapchat Discover channel
Apr 04, 2016
-
Retail Dive: Marketing
How gender-targeted marketing is hurting toy retail
-
Fortune
Snapchat's Ultimate Goal Isn't Just Chat—It's Total Media Domination
-
Adweek
Taylor Swift falls for Instagram's 60-second ad format in amusing Apple Music spot
-
Food Dive
Coca-Cola, PepsiCo go crafty, classy, and musical
-
Seeking Alpha
Google: AdWords Redesign Important Driver Of Revenue
Apr 01, 2016
-
Social Media Today
Why it's time to hit pause on millennial marketng
-
Retail Dive: Marketing
Survey: Non-celebrity bloggers better influencers than celebrities
-
Re/code
Facebook's Mike Buckley is leaving and Caryn Marooney is taking over all communications
-
CMO Today, Wall Street Journal
To push her new brand, Tory Burch has turns a flashy store into a marketing vehicle
-
ClickZ
How brands can make the most of Instagram’s new algorithm
-
Digiday
Instant Articles are about to get more native ads
Mar 31, 2016
-
Retail Dive: Marketing
Nieman's marketing chief calls it quits
-
CMO Today, Wall Street Journal
Annotation startup Genius to launch ad business
-
AdExchanger
Food Network and HGTV parent Scripps makes a big branded content push
-
Social Media Today
Virtual, Augmented Reality Will Change How We Work, Play and Live
-
New York Times
Instagram Is Changing Its Feed, but (Calm Down) Not Yet
-
Digiday
The ad agency leadership crisis isn't at the top, it's in the middle ranks
Mar 30, 2016
-
Quartz
Snapchat just made a huge change to become your go-to messaging app
-
Social Media Today
Want to Step Up Your Social Media Game? Step Up Your Social Media Budget
-
Marketing Land
Gmail Ads: Email marketing without the emails
-
CMO Today, WSJ
Spotify Turns to Eighties Nostalgia, Pope Francis in Ad Campaign to Court New Users
-
Adweek
Kate Spade New York Wants People to Watch Its Ads Like TV Shows
-
Mashable
11 digital platforms and tips to improve your advertising strategy
Mar 29, 2016
-
TechCrunch
Live streaming app Periscope touts 200 million broadcasts in its first year
-
Social Media Today
3 Keys to a Killer Content Strategy
-
Network World
T-Mobile CEO John Legere tweets so much that he morphs into a Twitter emoji
-
Digiday
How sponsored content drives more than 60 percent of The Atlantic’s ad revenue
-
Adweek
Chris Cillizza Is Delivering News Through Alexa
-
Fortune
Can the Candy Industry Regulate Its Own Advertising?
Mar 28, 2016
-
Social Media Today
3 Ways to Use Twitter to Locate Relevant, Actionable Insights
-
Sales Benchmark Index
Market Research: The First Step to Strategic Alignment
-
AdAge
Where P&G Sees Future of Digital Going and Its Impact on Agencies, Creative
-
Direct Marketing News
At the NFL and Moët Hennessy, Collaboration Leads to Insight and Impact
-
ClickZ
Chobani CMO Peter McGuinness on its heart-based marketing
Previous
