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What We're Reading: Page 6

Industry reads hand-picked by our editors

Mar 12, 2025

Ad Age
FanDuel and Wieden+Kennedy part ways after four years
Adweek
McAfee Picks Stephanie Fried as CMO to Show It’s More Than An Antivirus Tool
Digiday
‘Just don’t say DEI’: Brands sit out advertising around Black History Month, other heritage months this year

Mar 11, 2025

Retail Dive
On plots first co-created footwear, apparel collection with Zendaya
The New York Times
When Corporate Rebranding Goes Wrong
Social Media Today
X Suffers Major DDoS Attack as Backlash Against Elon Musk Grows

Mar 10, 2025

Reuters
Kantar owners eye break-up of group, $6.5 billion Worldpanel sale, reports say
TechCrunch
New DOJ proposal still calls for Google to divest Chrome, but allows for AI investments
CNBC
Applebee’s owner Dine Brands to lean on value, marketing to reverse sales declines

Mar 07, 2025

Digiday
Brands hire Gen X and boomer influencers as the ‘power of the silver influencer’ rises
Fashion Dive
The White Lotus and escapism’s enduring allure
Adweek
Google Will Explore Ads in AI Mode, Taking Cues From Ads in AI Overviews

Mar 06, 2025

The Wall Street Journal
AI Will Soon Dominate Ad Buying, Whether Marketers Like It or Not
Ad Age
Ryan Reynolds and George Dewey are regaining full control of Maximum Effort
ZDNet
Can Digg’s return fix what ails social media today? Reddit’s cofounder is betting on it

Mar 05, 2025

Digiday
Amazon’s expanding ad platforms casts shadow on ad tech cottage industry
MediaPost
ABC’s Oscars Viewing Falls 7% - Adding Hulu, Up 1% To 19.7M
The Wall Street Journal
Kraft Heinz Dips a Toe Into Booze

Mar 04, 2025

Retail Dive
What 5 charts say about the pandemic’s impact on retail, 5 years later
Ad Age
American Airlines names new CMO
MediaPost
GroupM Wins Global Media For Electronic Arts

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