What We're Reading: Page 73
Industry reads hand-picked by our editors
Mar 30, 2023
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The Wall Street Journal
Meta to Let Users Opt Out of Some Targeted Ads, but Only in Europe
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Bloomberg
Streaming Device-Maker Roku to Cut About 6% of Workforce
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Adweek
IAB Reveals 2023 NewFronts Schedule With New Venue
Mar 29, 2023
Mar 28, 2023
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The Wall Street Journal
Disney Eliminates Its Metaverse Division as Part of Company’s Layoffs Plan
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Digiday
Netflix’s CPM still under media buyers’ skin months into its disjointed push into advertising
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Variety
Snap Taps Former Microsoft Head of Advertising Rob Wilk as President of Americas
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CNBC
Alibaba to split into 6 units and explore IPOs; shares pop 9%
Mar 27, 2023
Mar 24, 2023
Mar 23, 2023
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Adweek
3 Inspire Brands CMOs Share Their Secret Sauce for Building Customer Loyalty and Engagement
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MediaPost
Sports Rights To Reach $67B By 2028, Helped By ‘Desperate’ Pay-TV Platforms
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Ad Age
Inside GM’s zero-party data strategy that defies cookies to sell EVs
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The Wall Street Journal
Tencent Returns to Revenue Growth With Digital-Ad Recovery