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What We're Reading: Page 8

Industry reads hand-picked by our editors

Mar 25, 2025

Digiday
‘We’ve got to call their bluff’: Amidst retail media spend scrutiny, advertisers pull out of negotiations
The New York Times
Emboldened by Trump, A.I. Companies Lobby for Fewer Rules
Ad Age
With 80% of Americans concerned about tariffs, marketers must decide how to act

Mar 24, 2025

MediaPost
Apple TV+ Losing $1B A Year: Report
CNBC
Nike expects sales will plunge in current quarter as it faces tariffs, sliding consumer confidence
Digiday
Without Google’s cookie cutoff hanging over them, buyers are lukewarm on alternative IDs

Mar 21, 2025

Ad Age
PepsiCo’s chief design officer is departing
Digiday
Why advertising industry professionals are considering becoming creators
TechCrunch
Google claims news is worthless to its ad business after test involving 1% of search results in eight EU markets

Mar 20, 2025

Ad Age
Acxiom lays off 3.5% of staff
Adweek
Bad Bunny Joins Calvin Klein’s Advertising Hall of Fame
Digiday
As retail media booms, lines blur between performance and brand marketing budgets

Mar 19, 2025

BBC
Ben & Jerry’s boss ‘ousted over political activism’
CX Dive
Most consumers wouldn’t let AI make purchases on their behalf, study finds
CNBC
Taco Bell parent Yum Brands partners with Nvidia to speed up its use of AI

Mar 18, 2025

Adweek
Shareholders Approve Omnicom’s Acquisition of IPG
Ad Age
Hyundai-owned Genesis hires Circana exec as new CMO
The Wall Street Journal
P&G Takes Lead in 95-Year Rivalry With Unilever
The New York Times
Nvidia Is Hosting the Super Bowl of A.I.

Mar 17, 2025

The Drum
50% of Unilever’s ad spend will go to social media. Will an influencer-first strategy work?
AdExchanger
The Chief Media Officer Of Dunkin’ And Sonic Makes An Appeal For More CTV Transparency
Social Media Today
Reddit Will Enable Users To Block Ads From Specific Advertisers

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