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What We're Reading: Page 99

Industry reads hand-picked by our editors

Jun 30, 2022

MediaPost
'Advertising Week' Sold By Stillwell, Cash Deal Includes Whole Shebango!
Reuters
Unilever sells Ben & Jerry's Israeli business to defuse BDS row
Bloomberg
NFTs Have ‘Fallen Off the Cliff’ as Sales Sink to Lowest Levels in a Year

Jun 29, 2022

The Wall Street Journal
Meta, TikTok Could Face Civil Liability for Addicting Children in California
Adweek
GMG's New Advertising Model Is Netting an 8-Figure Revenue
Digiday
‘We anticipate this percentage will increase’: QuickBooks will allocate more fees to LGBTQ+ influencers

Jun 28, 2022

The Drum
How the great Netflix resignation ushers in new growth for CTV
Ad Age
Bud Light is Ailing—Can a New Agency Fit It?
The Wall Street Journal
Companies, Top Marketers See Value in Part-Time ‘Fractional’ CMO Jobs

Jun 27, 2022

The Wall Street Journal
Netflix in a Race Against Time With Advertising
Digiday
Samsung turns to Discord to build out its metaverse strategy
MediaPost
Abortion Ruling Spurs Calls For New Privacy Protections

Jun 24, 2022

AdExchanger
T-Mobile Rebrands Its Ad Biz And Navigates The Perilous Line Between Programmatic And Privacy
The Verge
The NHL is getting into NFTs, because that’s just what sports leagues do now
NBC News
Netflix cuts 300 employees in a new round of layoffs
Digiday
As Cannes winds down, some marketers say want ‘less pageantry and more substance’ from the festival

Jun 23, 2022

The Wall Street Journal
Netflix Confirms Partnership Talks for Ad-Supported Service
The Drum
Greenpeace storms WPP Cannes beach in fossil fuel protest
Reuters
Gas at $5 leads some U.S. rideshare drivers to wrap cars in ads

Jun 22, 2022

Adweek
Ryan Reynolds Establishes Nonprofit Benefiting Aspiring, Underrepresented Creatives
The New York Times
Meta Agrees to Alter Ad Technology in Settlement With U.S.
Axios
U.S. digital newspaper ad revenue expected to surpass print by 2026

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Library resources

Trendline
Inside the changing data landscape in marketing Supported by Amperity
Webinar - on demand
Breaking the Barrier: How Marketers Can Optimize Accessibility and Compliance Custom content for Acquia
Playbook
Winning Gen Z: F&B Sampling and Social Media Campaigns Custom content for EvolveZ

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Company Announcements

Exclusive Skai Data Reveals Retail Media’s Resilience, Paid Search’s Strength, and Social’s Co… From Skai
BLACKPINK, BTS, and Jungkook’s Favorite Nongshim Snacks! Banana Kick & Shrimp Crackers From Nongshim
Cygnus Marketing Communications Earns SOC2 Type 2 Certification, Affirming Commitment to Data … From Cygnus Marketing Communications, Inc.
Meet Will: The AI Social Media Assistant who lives in your WhatsApp From Will

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Events

15 MAY

Webinar | 2 p.m. ET How to Take Your Retail Media Network to the Next Level Presented by studioID and Kevel
21 MAY

Webinar Why a Strong Data Foundation is Marketing's Competitive Advantage Presented by studioID and Databricks
17 JUN

Virtual Event | 2 p.m. ET Loyalty 2.0 Capturing — and keeping — the customer Presented by CX Dive, Marketing Dive, Hotel Dive and Restaurant Dive

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Industry Intel

Why your Retail Data Strategy is Failing … And How to Fix it Webinar - on demand • Provided by Blueshift
Hit Subscribe: How Creative Subscriptions Are Changing the Marketing Game Webinar - on demand • Provided by Design Pickle
Next-Gen eCommerce Search and Product Discovery Solutions for Forward-Thinking Retailers & Wholesalers Webinar • Provided by GroupBy, Grid Dynamics, and Google Cloud

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