Comic Dive takes a more lighthearted look at some of the industry’s biggest news and is produced with illustrator John Hazard. View past comics in the archives here.
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Comic Dive: Chicken Sandwich Kerfuffle
Recent missteps by Chick-fil-A, which is closed on Sundays, have given Popeyes easy marketing fodder around the return of its chicken sandwich.
Recommended Reading
- Chick-fil-A gaffe gives Popeyes easy marketing fodder amid chicken sandwich’s return By Peter Adams • Nov. 1, 2019
- Popeyes dings Chick-fil-A with Sunday return of sold-out chicken sandwich By Peter Adams • Oct. 28, 2019
- 5 marketing misfires from 2019 that show brand vulnerability is growing By Peter Adams • Nov. 12, 2019
