Comic Dive takes a more lighthearted look at some of the industry’s biggest news and is produced with illustrator John Hazard. View past comics in the archives here.
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Comic Dive: CMO Tribunal
Amid a flurry of high-profile departures in recent months — particularly among women executives — some brands are axing the chief marketer role altogether.
Recommended Reading
- Taco Bell global brand chief departs, duties split between 2 SVPs By Peter Adams • Aug. 5, 2019
- McDonald’s departing global CMO will be replaced by 2 new SVPs By Barry Levine • July 23, 2019
- Lyft parts ways with CMO after 8 months, shakes up marketing department By Peter Adams • May 31, 2019
- What Keith Weed’s departure means for Unilever — and CMOs generally By Peter Adams • April 23, 2019
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