Dive Brief:
- Facebook is launching a new video series produced by its in-house Creative Shop and marketing team meant to help brands market on the social site.
- The weekly series "Pub in Pub" will feature video interviews of ad execs and marketers in their favorite bars and focus on brand work done within Facebook and Instagram.
- Six episodes have been shot so far featuring execs like Razorfish's Creative Director Alex Bodman and VML's Creative Director Chris Corley.
Dive Insight:
"Pub in Pub" has the potential to be a really intriguing video series. Even if none of the advice or stories from the interviews are mind-blowing, it could be a fun way to nerd-out over marketing stuff no one outside the industry wants to hear about.