Data/Analytics: Page 149
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Mark Cuban lashes into Facebook, says it's driving away brands
Paying per post prompts the billionaire Dallas Mavericks owner to look elsewhere to promote his companies.
By Erik Hall • Nov. 14, 2012 -
Publishers making better use of cookies than e-commerce sites
The study by online privacy service Truste looked at use of cookies by the 100 most trafficked websites.
By Erik Hall • Nov. 14, 2012 -
Explore the Trendline➔
sefa ozel via Getty ImagesTrendlineAI and Marketing Data
Top stories that underscore the key role of artificial intelligence, generative and otherwise, for many CMOs looking to better manage troves of data.
By Marketing Dive staff -
YouTube content is becoming shoppable
Companies are starting to take advantage of shoppable videos on YouTube, even though the service is still in beta.
By Erik Hall • Nov. 14, 2012 -
Tumblr begins program that gives advertisers access to its application programming interface
More than a dozen ad agencies and technology vendors have signed on for Tumblr’s A-List Partnership Program, gaining better API access and support.
By Erik Hall • Nov. 14, 2012 -
Agency exec. says 'innovation' officers don't work out
Digiday brings back its "Digiday Confessions" series with anonymous digital agency exec who sounds off about the facts and fiction surrounding big changes at established offices.
By Brian Warmoth • Nov. 13, 2012 -
Opera is the browser with the highest click-through rate
The click-through rate for Opera browser is 2.12%, but Internet Explorer remains the most used browser.
By Erik Hall • Nov. 13, 2012 -
Orbitz is projected to finish fourth in overall mobile sales for 2012
Only Amazon, Apple and Marriott are expected to finish with more mobile sales than Orbitz this year.
By Erik Hall • Nov. 13, 2012 -
PayPal, Google Wallet both going with plastic
PayPal and Google Wallet try to extend their reach via deals with Discover to use traditional plastic payment cards.
By Erik Hall • Nov. 13, 2012 -
39% Of Google Search Referrers are currently 'not provided,' study says
Opify's study looked at 424 websites over an 11-month period and found "not provided" rates reaching 60% in some cases.
By Brian Warmoth • Nov. 13, 2012 -
Online videos have as little as 2 seconds to start or lose interest
A new study indicates that viewers have expectations of near-immediate play when watching video on the Web.
By Erik Hall • Nov. 12, 2012 -
CNN leads record-setting night for online traffic
CNN, Fox, ABC and Politico all saw large gains in online traffic on election night compared to 2008.
By Erik Hall • Nov. 12, 2012 -
First Blackberry smartphones to be available in early 2013
Blackberry’s first smartphones will include a model with a touch screen and another with a hardware keyboard.
By Erik Hall • Nov. 12, 2012 -
Microsoft tablet sales for Surface not being revealed
CEO for Microsoft tells Paris newspaper that Surface sales “are starting modestly” but hides exact figures.
By Erik Hall • Nov. 12, 2012 -
Why mobile search matters in a world of second screens
Take a minute to think about user intent and why devices and location matter.
By Brian Warmoth • Nov. 12, 2012 -
Better for advertisers: iPhone or the Galaxy SIII?
The third-quarter performance of the SIII makes it an outlet advertisers cannot ignore.
By Erik Hall • Nov. 9, 2012 -
Google tries to ignite its own viral campaign for Niantic
Google’s new Niantic Project takes a page from "Lost" with its use of mystery.
By Erik Hall • Nov. 9, 2012 -
Tumblr alters iOS app to make it native
Tumblr app improved to integrate more with iOS instead of being a web view.
By Erik Hall • Nov. 8, 2012 -
Concerns rise over Apple’s future innovations
Stock price drop reflects consumer concern about Apple’s ability to still be innovative.
By Erik Hall • Nov. 8, 2012 -
Viewers could soon instantly purchase an item they see on a TV show
NBC, American Express working to make it easier for viewers to buy what they see.
By Erik Hall • Nov. 8, 2012 -
Mastercard, ING collaborate on mobile payment method
Payment method being explored by Mastercard, ING would use multiple platforms.
By Erik Hall • Nov. 7, 2012 -
10 websites keep users entertained even when the website is not working
Companies find ways to get creative with error messages.
By Erik Hall • Nov. 6, 2012 -
Fandango poised for continued growth with Apple collaboration
Siri can now be used to purchase movie tickets with Fandango.
By Erik Hall • Nov. 6, 2012 -
Bing will give marketers more information with Quality Impact
Quality Impact will show advertisers how many new impressions could be reached by improving a keyword score.
By Erik Hall • Nov. 5, 2012 -
Forecast shows consumers are more willing to pay for online content.
A Forrester analyst predicts a rise in consumers paying online for news, online games, video and music.
By Erik Hall • Nov. 2, 2012 -
Android sets record with 100 million shipments in the third quarter
Three in every four smartphones are now powered by Google's operating system.
By Erik Hall • Nov. 2, 2012