Yahoo/Bing sees its click share grow for a fourth consecutive quarter

Google still leads in click share, but Yahoo/Big sees its percentage of clicks continue to rise.

By Erik Hall • Nov. 1, 2012

Android is catching Apple for number of apps

Android is coming close to 700,000 mobile apps.

By Erik Hall • Nov. 1, 2012

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AI and Marketing Data

Top stories that underscore the key role of artificial intelligence, generative and otherwise, for many CMOs looking to better manage troves of data. 

By Marketing Dive staff

Newspaper online traffic holding even with paywalls

Online newspaper traffic is up on Sundays and saw a negligible decrease on weekdays for the last six months.

By Erik Hall • Oct. 31, 2012

Americans spent 3.4 billion minutes watching online video ads in September

More than 50% of Americans watched online video ads in September.

By Erik Hall • Oct. 31, 2012

Mobile's emergence is causing problems for advertisers.

Mobile platforms are growing much faster than Web platforms, and advertising is suffering because of it.

By Erik Hall • Oct. 29, 2012

Yahoo says it will not recognize IE10's Do Not Track signal

Yahoo is not pleased with Internet Explorer 10's default Do Not Track setting and plans to respond.

By Erik Hall • Oct. 29, 2012

Google launches portal to keep Windows 8 users

Google's effort comes in an effort to counter Bing's prominence on Microsoft's new operating system.

By Erik Hall • Oct. 29, 2012

Microsoft's investment in advertising Windows 8 may be wasted

Feedback shows concern about the way Microsoft is marketing Windows 8.

By Erik Hall • Oct. 29, 2012

Gender targeting now available on Twitter's Promoted Products

Although users don't fill out their gender information in their profile, Twitter says they can still target them.

By Ryan Willumson • Oct. 26, 2012

Real-time bidding is big-time growing

Find out what kind of success agencies have had with RTB, and how much it is expected to grow over the next four years.

By Ryan Willumson • Oct. 25, 2012

First iPad mini ad is...very simple.

The “Piano” spot from Apple puts iPad side-by-side with iPad mini, and plays the classic, "Heart and Soul."

By Erik Hall • Oct. 25, 2012

Microsoft unveils Windows 8 ad campaign with global, musical focus

Up and coming bands play large role in Windows 8 advertising campaign.

By Erik Hall • Oct. 24, 2012

Bing makes voice search available on Xbox

The addition of Internet Explorer to Xbox leads to voice search capability.

By Erik Hall • Oct. 24, 2012

Adobe tries to grab execs with new Marketing Cloud ad campaign

A new ad campaign for Adobe Analytics, Adobe Media Optimizer and Adobe Social finds a different way to express dirty words.

By Erik Hall • Oct. 23, 2012

Federal Trade Commission issues report on facial recognition technology

The Federal Trade Commission recommends certain protections regarding consumer privacy and facial recognition technology for companies like Facebook.

By Erik Hall • Oct. 23, 2012

Bank of America, Susan G. Komen campaign starts slow

Two months into a cooperative campaign, only 580 participants joined the "Everyday Portraits" effort from Bank of America and Susan G. Komen.

By Erik Hall • Oct. 23, 2012

Fixes to Apple iOS 6 coming soon

BGR reports that Apple has started testing iOS 6.0.1 with fixes to horizontal line and camera flash bugs.

By Erik Hall • Oct. 23, 2012

Leverage Twitter to grow your email list with 3 strategies

Social Media Examiner looks at three unique opportunities for marketers on Twitter, showing how bios and links can be used more efficiently.

By Brian Warmoth • Oct. 22, 2012

Newsweek announces end of print product

The final print edition of Newsweek will be Dec. 31 before going all digital.

By Erik Hall • Oct. 18, 2012

New Google tool can direct Google to ignore links

The Disavow Links tool gives sites the ability to tell Google about inbound links from un-trusted sources.

By Erik Hall • Oct. 17, 2012

Verizon offering marketers details on consumers’ phone usage—but is it legal?

A new initiative by Verizon sells marketers details on consumers, such as what apps are used where.

By Erik Hall • Oct. 17, 2012

iPhone 5 already surpasses web use of Galaxy S III

It took just 18 days for the iPhone 5 to surpass the Web traffic volume of the Galaxy S III. 

By Erik Hall • Oct. 16, 2012

Time of year to change Internet marketing efforts for the holidays

Search Engine Watch does head-to-head comparisons to see what works for seven types of brands and their points of marketing emphasis during the holidays.

By Erik Hall • Oct. 15, 2012

What marketers need to know about using Facebook permissions

Your company needs to know how to use Facebook permissions to help marketers get the most out of social media data. 

By Erik Hall • Oct. 15, 2012

YouTube mobile use quadruples in 18 months

YouTube executive says 25% of users are mobile, up from 6% just 18 months ago.

By Erik Hall • Oct. 12, 2012