Mobile: Page 335
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Half of Wired magazine's ad revenue now digital
Despite big Web gains, tablets are still smalltime players overall, according to VP-publisher Howard Mittman.
By Brian Warmoth • Jan. 3, 2013 -
Mondelez goes after mobile in-store marketing tech with startups
Nine of 126 applicants remain in the Oreo maker's initiative, which will spawn a new type of company.
By Brian Warmoth • Jan. 3, 2013 -
Explore the Trendline➔
FreshSplash via Getty Images
TrendlineRetail Marketing
Top stories that underscore the leading influences on retail marketing, including Gen Z, pop culture and generative AI.
By Marketing Dive staff -
Phunware makes $23 million acquisition of TapIt Media Group
The mobile ad company will take on an extended title as employees join a new unit at Phunware.
By Brian Warmoth • Jan. 2, 2013 -
Email marketing by retailers jumped 19% in 2012
Can you guess which month saw the heaviest load of inbox messages?
By Brian Warmoth • Jan. 2, 2013 -
Mobile ad optimism drives Facebook shares up 5.2%
Other analysts disagree with Chase, predicting that Twitter and LinkedIn competition with eat away at Facebook's market share.
By Brian Warmoth • Jan. 2, 2013 -
AdBlock Plus could pose some obstacles for you in the new year
But is SMS the answer in a mobile marketing-averse future?
By Brian Warmoth • Jan. 1, 2013 -
Apps vs. browsers: Why the browser should be your mobile marketing focus
Apps can target smartphone and tablet power users, but browsers may offer better opportunities for marketers to reach larger audiences.
By Brian Warmoth • Jan. 1, 2013 -
6 ways local search will change in 2013
And which major social media platform could be ready to be bought?
By Brian Warmoth • Jan. 1, 2013 -
Foursquare offers up full names with new privacy policy
Location-based business won't be the only ones able to learn more about user activity as of this month.
By Brian Warmoth • Dec. 31, 2012 -
Mobile app marketing costs spiked over the holidays
Download numbers, meanwhile, headed in a different direction.
By Brian Warmoth • Dec. 28, 2012 -
Sesame Street offering app advice
Advice on designing apps for kids provided by Sesame Street Workshop
By Erik Hall • Dec. 27, 2012 -
Facebook’s Poke is top app in Apple App Store
Poke by Facebook knocks Google Maps from the top spot in the App Store.
By Erik Hall • Dec. 24, 2012 -
Mobile ads headed to 4.4% of all advertising
A study from Berg Insights projects the direction of advertising into 2017.
By Erik Hall • Dec. 21, 2012 -
Windows Phone headed toward largest market growth
Analysys Mason says the Windows Phone will have the most growth in the next five years.
By Erik Hall • Dec. 21, 2012 -
Mobile ads made Obama's reelection possible
The Obama campaign doubled down on mobile marketing to reach on-the-go voters.
By Erik Hall • Dec. 19, 2012 -
Global mobile ad market to go up 50% in 2013
Informa Telecoms & Media projects that global mobile ad revenues will reach $12.8 billion next year.
By Erik Hall • Dec. 18, 2012 -
ESPN to use Twitter Cards to show college football video highlights
Twitter, ESPN and Ford reach a deal to show college football bowl game video clips.
By Erik Hall • Dec. 17, 2012 -
Google cracks down on accidental ad clicks
Confirmed clicks have now become a part of Google’s in-app image ads.
By Erik Hall • Dec. 14, 2012 -
Al Franken’s bill on location privacy voted out of committee
The U.S. Senate Judiciary Committee sends Location Protection Act to full Senate.
By Erik Hall • Dec. 14, 2012 -
Marketers plan to spend more on email, social, mobile in 2013
A study by StrongMail consulted with more than a thousand marketers, and email is expected to see biggest increase in 2013.
By Erik Hall • Dec. 14, 2012 -
NORAD Tracks Santa using Bing Maps this year instead of Google Maps
Microsoft takes over as lead sponsor for NORAD’s Santa Tracker.
By Erik Hall • Dec. 13, 2012 -
Marissa Mayer's first major Yahoo product overhaul: Email
Yahoo is rolling out a refresh across its Web, Windows 8 and mobile app offerings—with a speedy mobile experience getting lots of attention.
By Erik Hall • Dec. 12, 2012 -
Twitter and Aviary go it alone on photo filters
Nine Twitter-launched alternatives will try to make users forget about Instagram.
By Erik Hall • Dec. 11, 2012 -
New York Times, Fox News among media companies sued over mobile sites
A shell company is suing seven media companies in Delaware for patent infringement because they allow their information to be read via a smartphone.
By Erik Hall • Dec. 10, 2012 -
Social media occupies 20% to 30% of a person’s time online
A study from Nielsen also finds that Facebook is used twice as much as any other social network.
By Erik Hall • Dec. 10, 2012
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