Mobile: Page 342
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Google tries to ignite its own viral campaign for Niantic
Google’s new Niantic Project takes a page from "Lost" with its use of mystery.
By Erik Hall • Nov. 9, 2012 -
Tumblr alters iOS app to make it native
Tumblr app improved to integrate more with iOS instead of being a web view.
By Erik Hall • Nov. 8, 2012 -
Trendline
Influencer Marketing
Amid a surge in confidence and new platform approaches, brands continue to turn to influencers for fresh content that can reach online consumers.
By Marketing Dive staff -
Concerns rise over Apple’s future innovations
Stock price drop reflects consumer concern about Apple’s ability to still be innovative.
By Erik Hall • Nov. 8, 2012 -
Mastercard, ING collaborate on mobile payment method
Payment method being explored by Mastercard, ING would use multiple platforms.
By Erik Hall • Nov. 7, 2012 -
Retrieved from Apple on September 28, 2012
Study: Tablet users are big-time multitaskers
Research by GfK MRI find that 40% of the time a tablet user is doing something else simultaneously.
By Erik Hall • Nov. 7, 2012 -
Instagram now offering web profiles
Web profiles for Instagram users are being rolled out gradually this week.
By Erik Hall • Nov. 6, 2012 -
GasBuddy, Twitter helping to monitor gas availability
Gasbuddy.com/Sandy lets users know and report if a gas station is open, closed or out of fuel.
By Erik Hall • Nov. 6, 2012 -
Fandango poised for continued growth with Apple collaboration
Siri can now be used to purchase movie tickets with Fandango.
By Erik Hall • Nov. 6, 2012 -
Android sets record with 100 million shipments in the third quarter
Three in every four smartphones are now powered by Google's operating system.
By Erik Hall • Nov. 2, 2012 -
American Apparel, Gap get bad public feedback after Hurricane Sandy marketing
The two clothing retailers rubbed their audiences the wrong way with email and Twitter messages coinciding with the storm this week.
By Brian Warmoth • Nov. 1, 2012 -
Android is catching Apple for number of apps
Android is coming close to 700,000 mobile apps.
By Erik Hall • Nov. 1, 2012 -
Payphones are no longer obsolete in New York
Cell phone service problems in New York lead to rise in pay phone use.
By Erik Hall • Nov. 1, 2012 -
Amazon attacks iPad mini on its front page
Amazon gets aggressive on its homepage, highlighting Kindle Fire advantages over the iPad mini.
By Erik Hall • Oct. 30, 2012 -
Mobile's emergence is causing problems for advertisers.
Mobile platforms are growing much faster than Web platforms, and advertising is suffering because of it.
By Erik Hall • Oct. 29, 2012 -
United States, Canada are the most active region in connecting to mobile ads.
The United States and Canada produced 70% of mobile ad requests during the third quarter across Opera software.
By Erik Hall • Oct. 26, 2012 -
Gender targeting now available on Twitter's Promoted Products
Although users don't fill out their gender information in their profile, Twitter says they can still target them.
By Ryan Willumson • Oct. 26, 2012 -
Article debunks 8 myths of email marketing
The past decade of email marketing has led to some myths that need to be questioned regarding the weight of trigger words and the role of email lists.
By Erik Hall • Oct. 26, 2012 -
Instagram features come to Chirpify
The social commerce and payment provider now works with Facebook's filter-filled photo service.
By Erik Hall • Oct. 26, 2012 -
Real-time bidding is big-time growing
Find out what kind of success agencies have had with RTB, and how much it is expected to grow over the next four years.
By Ryan Willumson • Oct. 25, 2012 -
Retrieved from Apple on September 28, 2012
First iPad mini ad is...very simple.
The “Piano” spot from Apple puts iPad side-by-side with iPad mini, and plays the classic, "Heart and Soul."
By Erik Hall • Oct. 25, 2012 -
McDonald's alters online marketing after FTC expresses concern
The Federal Trade Commission complaint led McDonald’s to make changes to its Happy Meal website.
By Erik Hall • Oct. 24, 2012 -
Facebook sees 32% revenue growth with mobile playing a big role
Third-quarter revenue was up in Facebook's latest earning report with $1.26 billion in revenue.
By Erik Hall • Oct. 24, 2012 -
Fixes to Apple iOS 6 coming soon
BGR reports that Apple has started testing iOS 6.0.1 with fixes to horizontal line and camera flash bugs.
By Erik Hall • Oct. 23, 2012 -
Marissa Mayer looking toward Yahoo's future in tech instead of media
Yahoo's Q3 results are expected Monday, along with details on company's new direction.
By Brian Warmoth • Oct. 22, 2012 -
Smartphone users now total 1 billion internationally, according to report
Strategy Analytics estimates that the next billion users will come in less than three years.
By Brian Warmoth • Oct. 22, 2012