What We're Reading: Page 117
Industry reads hand-picked by our editors
Mar 21, 2022
Mar 18, 2022
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Wall Street Journal
Strava Hires Taco Bell Executive to Lead Marketing Efforts
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AdAge
AB InBev Hires Publicis Groupe for Media in U.S. and Other Major Markets
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Digiday
Why — and how — the IAB is developing new measurement standards for in-game ads
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MediaPost
Amazon Closes MGM Acquisition, FTC Challenge Unlikely
Mar 17, 2022
Mar 16, 2022
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Digiday
Marie Claire expands shopping hub from the U.K. to the U.S.
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Wall Street Journal
Sweetgreen Rebuilds Office Delivery Program as Cubicles Fill Again
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Restaurant Dive
Starbucks CEO Kevin Johnson retiring, Howard Schultz returning as interim chief
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The Verge
NFTs will be on Instagram soon, according to Mark Zuckerberg
Mar 15, 2022
Mar 14, 2022
Mar 11, 2022
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Wall Street Journal
Google-Facebook Ad Deal Is Investigated by EU, U.K.
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AdAge
March Madness and Influencer Marketing—What Brands Should Know
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IndieWire
Paramount CEO Bob Bakish Maybe Just Hinted That Paramount Is for Sale
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Business Insider
Nielsen has filed a lawsuit against TVSquared alleging patent infringement as the battle to own TV ad measurement heats up
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