What We're Reading: Page 260
Industry reads hand-picked by our editors
Mar 05, 2018
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Mobile Marketer
L2: Olay boosts engagement 20% with influencer skincare challenge
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Retail Dive
Target pairs up with Hunter, opens accelerator applications
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Digiday
Facebook's branded content program loses its luster
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Food Dive
Walmart introduces prepared foods and meal kits to stores
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AdAge
Twitter's first Oscars ad is its latest nod to #TimesUp, #MeToo
Mar 02, 2018
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Mobile Marketer
Facebook ends test of split News Feed
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Food Dive
Whole Foods and Amazon are clashing over product standards
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The Wall Street Journal
'Alexa, how can podcasters make money from voice assistants?'
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Retail Dive
Samsung pairs AR with Bixby voice assistant platform
Mar 01, 2018
Feb 28, 2018
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Retail Dive
Amazon buys smart-doorbell startup Ring
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Mobile Marketer
Snapchat downloads leap despite protests against latest redesign
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Food Dive
Coca-Cola is cutting as many as 350 management positions
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The Wall Street Journal
Digital publisher LittleThings shuts down, citing Facebook news feed change
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AdAge
Dick's Sporting Goods ends sale of assault rifles
Feb 27, 2018
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Mobile Marketer
How Crayola drew up a winning UGC strategy with AR
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The Wall Street Journal
Comcast moves to hijack Fox's Sky deal with $31 billion offer
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Retail Dive
Nordstrom deepens ties with fashion blogger Arielle Charnas
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BBC
Facebook Messenger used to fight extremism
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Food Dive
Startup launches scalable Amazon Go-like system for retailers
Feb 26, 2018
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Mobile Marketer
Google brings ARCore out of beta testing
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Bloomberg Technology
YouTube holds spending for TV, films while rivals bulk up
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AdAge
Droga5 lays off 5 percent of New York staff
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Retail Dive
Glossier grabs $52M in new venture funding
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Variety
Facebook pulls VR first-person shooter game from demo at conservative political conference
Feb 23, 2018
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Mobile Marketer
Snap's value drops $1.3B on Kylie Jenner tweet
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Retail Dive
Nordstrom, Sephora, Amazon rank highly on personalized marketing
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AdExchanger
AT&T and Bayer bet on blockchain to tame digital advertising
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Business of Fashion
Why paid memberships are the new loyalty
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AdAge
Taco Bell unseats Burger King as No. 4 US restaurant chain