What We're Reading: Page 266
Industry reads hand-picked by our editors
Jan 02, 2018
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Mobile Marketer
How marketers can sharpen their chatbot strategies in 2018
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Retail Dive
American Apparel reimagines marketing from an 'empowered female perspective'
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Business Insider
Subway's 'mystery meat' and 'mushy and rotten vegetables' destroyed the 'Eat Fresh' advantage it spent years building
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CIO Dive
5 business technology trends defining CIO responsibilities in 2018
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AdAge
Despite another ratings slump, the NFL remains TV's top dog
Dec 22, 2017
Dec 21, 2017
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The New York Times
Rolling Stone publisher sells majority stake to Penske, owner of Variety
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Retail Dive
Walmart reportedly testing Amazon Go-like store, personal shopping service
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Rolling Stone
Magic Leap: Founder of secretive start-up unveils mixed-reality goggles
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The Wall Street Journal
These tech firms are vying to shake up TV advertising in 2018
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CIO Dive
Lowe's builds out digital capabilities with first CDO
Dec 20, 2017
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Retail Dive
Only 8% of retailers have 'mastered' omnichannel
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Bloomberg Technology
Big tech's bad week in Europe signals more problems in 2018
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AdAge
Accenture's newest client: the Vatican
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MediaPost Communications
Facebook expands facial-recognition program
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Variety
YouTube strikes new deals with Universal and Sony Music
Dec 19, 2017
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Bloomberg Technology
Facebook under fire as German antitrust cops target ad model
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Retail Dive
Walmart, Target among retailers dropping Mario Batali products
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Variety
ESPN chief John Skipper steps down, citing substance addiction problem
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Recode
Twitter's new rules could result in a major purge of alt-right accounts
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Food Dive
Hershey to buy SkinnyPop owner Amplify for $1.6B
Dec 18, 2017
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Campaign
P&G appoints activist investor Nelson Peltz to board despite narrow election defeat
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Retail Dive
What nobody wants for Christmas: An Amazon-Walmart price war
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Digiday
Apple is rattling ad tech with Safari's anti-tracking moves
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Food Dive
Unilever sells spreads business to KKR for $8B
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AdAge
Why blockchain will save the agency business
Dec 15, 2017
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Mobile Marketer
Snap's new Lens Studio simplifies creating AR content
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Retail Dive
How Best Buy is winning against all odds
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The Wall Street Journal
Fox deal adds Hulu to Disney's arsenal in attack on Netflix
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CNET
Amazon to start selling Apple TV and Google Chromecast
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Food Dive
Campbell Soup approaches Snyder's-Lance for potential acquisition
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