What We're Reading: Page 287
Industry reads hand-picked by our editors
Jan 30, 2018
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The Wall Street Journal
Amazon, Berkshire Hathaway, JPMorgan join forces to pare health-care costs
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Retail Dive
Zara launches pop-up dedicated to digital sales
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CIO Dive
Blockchain investment will more than double in 2018
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The Drum
Mashable and eBay team up for launch of shoppable images pilot
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Food Dive
E-commerce food packaging comes of age as more shoppers go online
Jan 29, 2018
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The New York Times
The follower factory
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Food Dive
Dr Pepper Snapple merging with Keurig Green Mountain
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Digiday
What a $5.2 million Super Bowl ad can buy in digital media
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Retail Dive
Apple woos retailers with Business Chat, ARkit upgrades
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Variety
E-sports deal puts EA's 'Madden NFL' on ESPN, Disney XD
Jan 26, 2018
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Retail Dive
Amazon's free shipping draws in 88% of customers
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Advertising Age
Bud sidelines Clydesdales in Super Bowl ad, ending 17-year streak
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USA Today
Country singer Reba McEntire is KFC's newest Col. Sanders
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The Drum
Bold 'Be Olympic' brand platform for Team Canada breaks the creative mold
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Recode
Airbnb reached full-year profitability for 2017, and it's adding a former Amex CEO to its board
Jan 25, 2018
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Retail Dive
Ralph Lauren beefs up digital with new hires
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Recode
One of Snapchat's top product execs, Tom Conrad, is leaving the company
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The Drum
Sonos takes a swipe at Apple's HomePod in New York Times print ad
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Digiday
Agencies free up their offices for their clients' experiential tests
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Food Dive
Hannaford applies its 'game-changer' loyalty program chain-wide
Jan 24, 2018
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Vanity Fair
"This is serious": Facebook begins its downward spiral
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Food Dive
Gatorade is in need of some first aid
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Bloomberg
Here's what CEO Martin Sorrell learned when WPP got hacked
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Retail Dive
Amazon raises seller fees in apparel and accessories
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CIO Dive
Consumers are confident, but cybercrimes are still costing them $172B
Jan 23, 2018
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The Wall Street Journal
WPP consolidates five branding agencies into 'Superunion'
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Bloomberg
Dealmakers are off to hottest start of the year since 2000
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TechCrunch
Rupert Murdoch wants Facebook to pay for the news
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Food Dive
Bacardi buying tequila maker Patron for $5.1B
Jan 22, 2018
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The Wall Street Journal
Advertising's 'Mad Men' bristle at the digital revolution
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Campaign
'Dilly Dilly' means 'Go for it': how ad testing actually risks doing something great
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Bloomberg Technology
Google figures out how to make people care about art: selfies
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Retail Dive
Alibaba, Microsoft score a B in AI
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TechCrunch
Apple has hired tech team from data science startup SVDS
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