What We're Reading: Page 312
Industry reads hand-picked by our editors
Sep 13, 2016
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Ad Age
NFL Ad Rates Soar as Marketers Clamor for Time in TV's Last Great Reach Vehicle
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Social Media Today
8 Tips on How to Deal with Negativity on Social Media
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Media Post
Ad, TV, Video Trades Organize Around Tech Standards: Seek Single 'Mezzanine' Format
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Marketing Land
Why sales chat needs to be part of your multi-channel strategy
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Ad Age
How Fitbit Is Staying a Step Ahead in the Race for Wearables
Sep 12, 2016
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Media Post
Nielsen Probes Viewers' Minds: Finds They Are Distracted By Screens, May Not Comply With People Meters
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Ad Exchanger
Will WhatsApp Spark A ‘Pull Advertising’ Revolution?
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Digiday
How marketers are distributing 360-degree videos beyond YouTube and Facebook
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Ad Week
How to Fix the Problem When Big Data Fails in Digital Media Planning
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Social Media Today
Is Snapchat's Need to Be Ephemeral Making It Just That?
Sep 09, 2016
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Ad Week
Why Have B2B Brands Fallen Behind on Social Media?
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Digiday
'It's sad it's come to this': Confessions of an agency CMO on diversity quotas
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Marketing Land
Google buys API management firm Apigee
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Tech Crunch
Twitter now acts more like a messaging app with read receipts, typing indicators & web link previews
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ZD Net
LinkedIn unveils its new blogging platform
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eConsultancy
How Casper uses clever marketing & content to sell mattresses
Sep 08, 2016
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Wall Street Journal
Facebook’s ‘Trending’ Feature Exhibits Flaws Under New Algorithm
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Business Insider
Rumors of a Twitter buyout are accelerating
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Luxury Daily
Bloomingdale’s gamifies in-store shopping through Snapchat filters
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Social Media Today
How to Establish Business Relationships with Bloggers
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Tech Crunch
Facebook’s path into the messaging future
Sep 07, 2016
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Buzzfeed
Instagram’s Snapchat Clone Hasn’t Hurt Snapchat’s User Numbers
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Ad Week
Facebook's Key to Conquering the World: Beating the Ad Blockers
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Digiday
With Facebook's power growing, publishers scramble to connect directly with audiences
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Ad Week
What Ad Buyers Really Think About Google, Facebook, Twitter and Everything in Between
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The Hill
Presidential candidates struggle with new social media platforms
Sep 06, 2016
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New York Times
Look Up: In the Digital Age, Billboards Are Far From Dead
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Ad Week
How Treating Consumers Like Partners Will Rescue Advertising From Itself
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TechCrunch
Why the advertising industry needs to embrace AdBlock
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Adweek
How 'Microbloggers' Leverage Their Influence Through Social Media Savvy
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The Verge
Why is YouTube being accused of censoring vloggers?
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