What We're Reading: Page 314
Industry reads hand-picked by our editors
Aug 18, 2016
Aug 17, 2016
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Social Media Today
New Data Shows Instagram Stories is Not Slowing Snapchat Use — Yet
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Digital Trends
Instagram adds two new rather significant video features in quiet update
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Salon
He’s not erratic or crazy: Trump used lifestyle marketing to win the Republican nomination and outsmart the media
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Fortune
How App Fatigue Is Taking a Toll on Smartphone Owners
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Ad Week
Which brands are winning social media in Rio 2016?
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Bloomberg
Olympic Marketing Win: Quest for Souvenir Cups Drives Beer Sales
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Fortune
Google Says It Wants to Help Publishers Fight Facebook
Aug 16, 2016
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Mashable
Snapchat to acquire Vurb, a search app with ambitions to take on Google
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Seattle Times
TV’s advertising riches prove elusive target for Facebook
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Which Brands Are Winning on Social Media in Rio?
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New York Times
With N.F.L. Deal, Twitter Live-Streams Its Ambitions
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Digiday
Snapchat wants more TV-like content for Discover
Aug 15, 2016
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Digiday
Performance pricing fails to catch on in influencer marketing
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Social Media Today
7 Important Reasons Why Instagram Stories is Superior to Snapchat
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Wall Street Journal
Publishers Flock to New Instagram Stories
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Venture Beat
Why I prefer Google AMP pages to Facebook Instant Articles
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Advertising Age
Pepsi Buys First '#Promoted Sticker' Campaign on Twitter
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Digiday
Back to our sponsor? Why publishers struggle to renew native advertising
Aug 12, 2016
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New York Times
As Olympic Viewership Falls, NBC Thinks of the Bigger Picture
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Digiday
Armed with analytics, publishers are already changing their Facebook Live strategies
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Buzzfeed
“A Honeypot For Assholes”: Inside Twitter’s 10-Year Failure To Stop Harassment
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Business Insider
Twitter won't say what it thinks is wrong with a highly critical article about its abuse problem
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Ad Week
The White House Is Now Using Facebook Messenger So You Can Chat With Obama
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Retail Dive
Under Armour snags Amazon vet as new CMO
Aug 11, 2016
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Social Media Today
Does Facebook's Advanced Ad Targeting Limit Campaign Effectiveness?
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Marketing Land
The FTC disclosure guidelines: An in-depth exploration of what affiliates and merchants need to know
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Retail Dive
Why is Target once again selling Amazon devices?
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Ad Week
NBC's Rio Ratings Swim Closer to London's but Still Lag Behind
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eMarketer
Why More than a Quarter of US Internet Users Block Ads
Aug 10, 2016
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Retail Dive
The real reason why Wal-Mart acquired Jet
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Ad Week
NBCUniversal Hopes Facebook, Instagram and Snapchat Help Goose Olympics Ratings
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Social Media Today
How Live Video Can Show You and Your Brand in a New Light
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Digiday
How fast-food chain Jack in the Box responds to 25,000 social mentions a month
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TechCrunch
Co-founder of Marketo raises $22 million for his new marketing startup, Engagio
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Ad Week
How Nike Brilliantly Ruined Olympic Marketing Forever
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