What We're Reading: Page 316
Industry reads hand-picked by our editors
Mar 16, 2017
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Digiday
How Snapchat’s pitching original shows to advertisers
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The Wall Street Journal
Turner, Viacom and Fox join forces for data-driven TV ad buying
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The Washington Post
How Google and Levi's smart jacket shows what’s coming next for wearables
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St. Louis Post-Dispatch
McDonald's, late to mobile ordering, seeks to avoid pitfalls
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AdAge
GroupM, LinkedIn and Sonobi join IAB Tech Lab to close viewability gap
Mar 15, 2017
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Retail Dive
10 Items or Less: How FX and Costco make retail marketing weird and wonderful
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Business Insider
One of Snapchat's biggest publishers is actually growing faster on Instagram
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TechCrunch
Teams, Microsoft’s Slack rival, opens to all Office 365 users
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Food Dive
Print and broadcast aren't dead: Why food companies still invest in traditional media
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The Next Web
The 5 hard truths about user generated content
Mar 14, 2017
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Social Media Today
Google launches new communal video viewing app called 'Uptime'
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Mobile Marketer
Facebook Messenger's Snapchat-inspired feature bars brands from posting for now
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Fast Company
Why Pinterest believes it's the best social platform for branded video
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Retail Dive
Report: TJ Maxx's 'brand value' soars 79%
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The Wall Street Journal
Next top fashion designer? A computer
Mar 13, 2017
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Digiday
Snapchat Discover publishers face tough challenge as platform chases TV
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Adweek
Samsung is eyeing a future where TV ads have Facebook-like targeting capabilities
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Tech Crunch
That time Facebook went too far
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Retail Dive
Walgreens fills chief marketing, chief merchandising vacancies
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Business Insider
A bug in Google’s AMP pages is inflating traffic metrics
Mar 10, 2017
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AdExchanger
Campbell's taps into Pinterest data to soup up its content strategy
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Retail Dive
EBay, Google demo ShopBot appraisal feature for Google Home users
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Variety
Condé Nast joins NBCU-Vox ad network; are BuzzFeed, Snapchat next?
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Marketing Land
Study: Google Home has more answers than Amazon Echo
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AdAge
What a chatbot can teach you -- and Unilever -- about hair
Mar 09, 2017
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The New York Times
Snap makes a bet on the cultural supremacy of the camera
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TechCrunch
How Facebook Messenger evolved into a chat camera
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Bloomberg
Amazon says it's open to pushing content through cable boxes
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Social Media Today
Instagram influencers: How much are they really making? [Infographic]
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Food Dive
How to improve advertising and promotions? Get digital
Mar 08, 2017
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Retail Dive
Pinterest unveils browser button to power web-wide image search
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The Wall Street Journal
Can GIFs finally become an ad business?
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International Business Times
Microsoft terminating Windows phone, Android and iOS apps of own social network, Socl
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Food Dive
Online companies give shoppers the meat they want — and that's no bull
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The Wall Street Journal
Google, a cloud computing upstart, seeks credibility
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