What We're Reading: Page 342
Industry reads hand-picked by our editors
Jun 27, 2016
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New York Times
At Cannes, Advertising Industry Confronts Facebook
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Wall Street Journal
Advertising and Media Industries Brace for Uncertainty in Wake of ‘Brexit’
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Venture Beat
The bot revolution: How conversational interfaces will replace apps
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Social Media Today
Periscope's CEO Discusses Politics, Best Practices and the Future of Live-Streaming
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Wall Street Journal
Madison Avenue’s Struggles With Diversity Were on Full Display at Cannes
Jun 24, 2016
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Business.com
5 examples where the personal touch still matters in marketing
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Adweek
How Disney Channel is marketing its Adventures in Babysitting remake to millennials
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Marketing Land
Where Instagram and Facebook advertising converge and where they differ
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Digiday
Two months in: How the 1-800 Flowers Facebook bot is working out
Jun 23, 2016
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Wall Street Journal
Advertising isn't dead, but the market is changing
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Digiday
What's behind Twitter's ambitious new video products
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Venture Beat
House Democrats turn to Periscope, Facebook to broadcast historic gun control sit-in
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Social Media Today
Why Engagement Trumps Reach in Influencer Marketing, Every Time
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Vanity Fair
Twitter is betting everything on Jack Dorsey
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Wall Street Journal
Asian Messaging Apps Line and WeChat Strike Advertising Gold
Jun 22, 2016
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Pew Research
How Americans are using social media at work
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Social Media Today
5 best practices for using Facebook Live
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Retail Dive
Localytics CEO: 'Retail is in a mobile engagement crisis'
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Fortune
Make No Mistake, Facebook's Lifeline Is Advertising
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Fast Company
Twitter's Tightrope: Keeping Current Users Happy While Adding Lots Of New Ones
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Food Dive
Mondelez partners with Facebook to create mobile-first brand experiences
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Ad Age
All the Cannes Lions Grand Prix award winners
Jun 21, 2016
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Ad Week
Marketers are slowly experimenting with audio in their Snapchat and Facebook videos
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Bloomberg
Advertisers look to harness virtual reality for marketing boost
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Fast Company
Snapchat And Facebook Fight To Get Users And Brands To Overshare
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Wall Street Journal
New York times readies ad-free digital subscription model
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Mobile Marketing Watch
Report: Mobile apps depend on TV ads
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Digiday
Netflix freshens up logo to mixed reviews
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Social Media Today
Facebook Updates Ad Policy: What You Need To Know & What To Do About It
Jun 20, 2016
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Recode
The death of apps has been greatly exaggerated
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Marketing Land
3 strategies to survive the “Adblockalypse”
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Ad Week
9 data points that show how marketers are using Snapchat
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Wall Street Journal
Advertisers Try New Tactics to Break Through to Consumers
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Digiday
For advertisers, measuring an influencer's influence is still a struggle
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The Guardian
Will Cannes Lions go hunting the elephants in the room?
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Marketing Land
How Facebook turned an end-to-end ad tech strategy on its head
Jun 17, 2016
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Ad Exchanger
With Microsoft And LinkedIn Deal, Advertising May Have Been Afterthought
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Wall Street Journal
The Danger of Automating Social Influencer Marketing
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Harvard Business Review
What marketers need to know about chat apps
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Advertising Age
Facebook Launches Online Creative Hub in Bid to Simplify Creation of Ads
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CIO Dive
'Data is the new oil': How Microsoft could leverage LinkedIn's business
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Social Media Today
Facebook revamps Messenger to 'reinvent the inbox'
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Marketing Land
How B2B marketers can win the battle for attention
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