What We're Reading: Page 343
Industry reads hand-picked by our editors
Jun 09, 2016
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Retail Dive: Marketing
Under Armour's first shopping app leans heavily on data
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Business of Fashion
Is Branded Content Buoying Fashion Publishers?
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AdExchanger
For Regulated Brands, Content Marketing Can Be A Calculated Risk
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AdAge
Saved by the Max Sells Out With No Real Marketing
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Social Media Today
How to Increase Your Organic Reach on Instagram, Facebook, Twitter & More
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Digiday
'We’re not getting full disclosure': Native ad distribution has a transparency problem
Jun 08, 2016
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Business of Fashion
The Outdoor ‘Dad Brands’ Tapping Urban Youth
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Fast Company
Converse Debuts A Totally Reimagined All Star Sneaker
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Digiday
Surprise: Yahoo's homepage drives more traffic than Twitter
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Retail Dive: Marketing
1-800-Flowers on chatbots, online gifting and the automation of thoughtfulness
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Social Media Today
6 Tips for Making a Good Sponsored Facebook Post Even Better
Jun 07, 2016
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AdAge
New York Times 'Exploring' Ad-Free Digital Subscription
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Glossy
Gone fishin’: Patagonia bids farewell to mobile app
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Food Dive
AB InBev taps industry trend with LGBT-supportive Bud Light ad
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BuzzFeed
BuzzFeed Terminates Ad Deal With Republican Party Over Trump
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Marketing Journal
IBM’s Samantha Klein talks Marketing and the Millennial Mindset
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Social Media Today
Influencer Marketing is a Collaboration Not a Transaction
Jun 06, 2016
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Digiday
Instagram's algorithm is now live
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Fortune
Microsoft Doesn't Want Companies Building Ads in Minecraft
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VentureBeat
Brandnew IO launches influencer marketing platform
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Adweek
Univision Is Going Big on Programmatic Advertising Across All Properties
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Marketing Land
Why the blog post is killing the press release
Jun 03, 2016
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Fortune
LeBron James Vs. Stephen Curry Is Also a Nike-Under Armour Duel
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AdAge
ANA/BMA16: How GE Has Reinvented Storytelling
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Recode
The Facebook papers Part 4: What’s a publisher to do?
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CMO Today, Wall Street Journal
PopSugar’s Snapchat Audience Is Growing, But Ad Revenue Is An Open Question
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Food Dive
Former PepsiCo CEO Roger Enrico dies, leaves behind noteworthy legacy
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Digiday
The emoji overlords give us arm-taking selfie, avocado and pancakes emojis
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AdExchanger
Advertisers Dust Off An Old Tool In Quest For Agency Transparency: The Media Audit
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Food Dive
Brand purpose, job flexibility, female empowerment dominate Ad Age's Women to Watch roundtable
Jun 02, 2016
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Retail Dive
Salesforce buys Demandware for $2.8b, upping e-commerce clout
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Bloomberg
Fox Will Fund TheSkimm’s Move Into Video With $8 Million Round
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BioPharma Dive
AstraZeneca discontinues 'Take it From a Fish' ad campaign
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Glossy
5 charts on the state of global digital luxury ad spending
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Entrepreneur
4 Ways to Win at Local Content Marketing
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Recode
The Facebook Papers, Part 3: Facebook pulls a page from the Amazon playbook
Jun 01, 2016
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Fortune
Google to Boost Mobile Web Speed on Apple Devices
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Digiday
Facebook's using its muscle to remake the ad tech world
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Mashable
Kia's giant hamsters are back, and this time they're culturally sensitive
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Mobile Advertising Watch
Are 30 Second Ads Outdated? Make Way for Video Ad Spend to Gravitate to Social Media
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Direct Marketing News
The Definitive Guide to Snapchat: Massive Engagement and Ghostly Metrics
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