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What We're Reading: Page 61

Industry reads hand-picked by our editors

Oct 24, 2023

CNBC
Coca-Cola beats earnings estimates, raises outlook as volume grows despite price hikes
Ad Age
VAB halts ANA talks — TV trade group cites Google and Meta’s influence on marketer group
Bloomberg
Spotify Jumps on Sales and Subscriber Growth, Higher Pricing

Oct 23, 2023

The Wall Street Journal
China Detains Current, Former GroupM Employees as Part of Commercial Bribery Case
Digiday
Marketers sound off on year one of Netflix’s plan for ad dollars
Ad Age
Super Bowl ad brand recall declining—what brands can do to make commercials more memorable

Oct 20, 2023

CNBC
Net neutrality, blunted under Trump, may soon be revived
The Wall Street Journal
Top Crypto Brands Step Up Their Pitches to Consumers and Lawmakers
Ad Age
B Corp agencies demand Havas be stripped of certification following Shell win

Oct 19, 2023

Retail Dive
Toy retail rides pop culture wave to new heights
The New York Times
Netflix Adds 9 Million Subscribers in Third Quarter
CNBC
Shein, the fast fashion darling mulling a U.S. IPO, opens up about forced labor, data privacy

Oct 18, 2023

Bloomberg
Meta Product Chief Sees AI Chatbots as Tool to Lure Advertisers
CNBC
Procter & Gamble tops earnings, revenue estimates even as higher prices drive some consumers away
Social Media Today
X Launches Experiment That Will Charge New Users $1 To Engage in App

Oct 17, 2023

MediaPost
Google Endorses Online Safety Law, Ban On Targeted Ads To Minors
Ad Age
Brands hand out more free samples at Walmart as online ads lose appeal
Retail Dive
How Gap lost its khaki soul
The Wall Street Journal
Engaged Capital Builds Stake in North Face, Vans Owner

Oct 16, 2023

The Wall Street Journal
Elon Musk’s X Courts Political Advertisers Ahead of a Contentious Election Year
MediaPost
TikTok Warned, Takes Action On Israel-Hamas War Misinformation
Ad Age
B2B CMOs are under more pressure as AI and data make the role more complex

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