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What We're Reading: Page 67

Industry reads hand-picked by our editors

Aug 24, 2023

Digiday
Infillion is confirmed as MediaMath’s new owner as a familiar face slides back into view
TechCrunch
Google to go further on ads transparency and data access for researchers as EU digital rulebook reboot kicks in
CNBC
Shein strikes deal with fast-fashion retailer Forever 21 that will expand reach of both brands

Aug 23, 2023

The Wall Street Journal
RadioShack’s NSFW Period Appears Over, as New Owner Plots a Brand Expansion
Digiday
Advocacy groups issue fresh calls to investigate YouTube over researchers’ child protection claims
Retail Dive
Retail leaders struggle to find budget for emerging tech goals, study finds

Aug 22, 2023

Bloomberg
YouTube and Universal Music Join Forces to Address AI Threat
Adweek
After Record Downturn, Media M&A Shows Signs of Rebound
Digiday
How agency in-housing offerings like Omnicom’s TRKKN use Google expertise as a draw

Aug 21, 2023

Ad Age
YouTube will trade on its own co-viewing data, sparking agency pushback
Business Insider
IPG Mediabrands ‘privacy alert’ says clients should ‘consider’ a pause on Google ads product
Variety
FanDuel Will Promote YouTube’s NFL Sunday Ticket

Aug 18, 2023

The Wall Street Journal
Paramount Drops Plans to Sell BET Stake
Bloomberg
Amazon Offers Influencers $25 Per Video, Sparking Chorus of LOLs
Ad Age
How YouTube CEO Neal Mohan is using NFL Sunday Ticket to plot the future of video

Aug 17, 2023

The New York Times
YouTube Ads May Have Led to Online Tracking of Children, Research Says
Digiday
Roblox’s ad network is gradually coming together on pace, with some growing pains
Adweek
ChatGPT Makes Its Way to Data Clean Rooms

Aug 16, 2023

The Wall Street Journal
Target Sales Are Punished by Pride Month Backlash
The Washington Post
Elon Musk’s X is throttling traffic to websites he dislikes
Adweek
Amazon’s Generative AI Investment Is Bigger Than You Think

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