Comic Dive: Beer Wars
A Super Bowl campaign has metastasized into dueling ads by MillerCoors and Anheuser-Busch InBev, and even a lawsuit. But are consumers drinking it up?
Comic Dive takes a more lighthearted look at some of the industry's biggest news and is produced with illustrator John Hazard.
- Marketing Dive MillerCoors sues AB InBev, alleging misleading claims in Bud Light Super Bowl spot
- Marketing Dive Miller Lite reimagines controversial Bud Light ad, provoking a response
- Marketing Dive Coors Light's 'smart' tap dispenses free beer when Bud Light goes negative
- Marketing Dive Is corn syrup a desirable beer ingredient? AB InBev Super Bowl ad ignites debate