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Google Launches 'Estimated Cross-Device Conversions' In AdWords, First Stage Of New 'Estimated Total Conversions'

Published Oct. 1, 2013
Today, Google launched estimated cross-device conversions in AdWords. It’s the company’s first step in providing advertisers with conversion insights that reflect the real-world impact of their campaigns. The new conversion type is the first to roll-out as part of the new Estimated... Please visit Search Engine Land for the full article.

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