Social Media: Page 222
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Twitter introduces real-time search and filtering tool Curator
The new service offers publishers the ability to find relevant content to share from the social site.
By Wendy Parish • April 1, 2015 -
Defying ban, Facebook offers deals to Chinese advertisers
The site's 1.39 billion global users are enough to convince some brands to take the risk.
By Wendy Parish • March 31, 2015 -
Explore the Trendline➔
zhuweiyi49 via Getty ImagesTrendlineTop 5 stories from Marketing Dive
From the evolution of influencer marketing and paid media to the ongoing importance of data and culture, here's a look at key trends driving marketing in 2025.
By Marketing Dive staff -
Scientology's counter-campaign to 'Going Clear' backfires
The church launched an online effort to persuade followers to avoid the HBO documentary.
By Wendy Parish • March 31, 2015 -
Big brands slow to adopt Meerkat, Periscope
Despite the popularity of the apps among celebrities, larger companies are still waiting to dive into live streaming territory.
By Wendy Parish • March 27, 2015 -
Twitter takes on Meerkat with Periscope app
The software will let users replay their live streams, a feature not currently offered by its competitor.
By Randy Lilleston • March 26, 2015 -
Facebook introduces 'Messenger for Business'
The new platform seeks to reinvent how businesses communicate with users.
By Wendy Parish • March 25, 2015 -
Facebook in talks to host news content
The New York Times, Buzzfeed, and National Geographic are predicted to be the first publishers to test the new approach.
By Wendy Parish • March 24, 2015 -
Deep Dive
Bracket breakouts: 5 campaigns that are dominating March Madness
Buffalo Wild Wings and Pizza Hut are among the brands successfully capitalizing on the tournament's buzz.
By Wendy Parish • March 24, 2015 -
Brands take advantage of new Instagram Layout app
Victoria's Secret and Sephora created collage posts the first day of the launch.
By Wendy Parish • March 23, 2015 -
Twitter tests autoplay video with iPhone, iPad users
The experiment comes after rival Facebook found success with the feature.
By Wendy Parish • March 23, 2015 -
Pinterest offers insight to 'Pinnability' algorithm
The best Pins for users could also offer better targeting for advertisers.
By Wendy Parish • March 22, 2015 -
Brands jump into March Madness Twitter frenzy
After upsets in the early games, companies like Pizza Hut and Nationwide used the social media conversation to their benefit.
By Wendy Parish • March 19, 2015 -
Bud Light's St. Patrick's Day tweet stirs controversy
Followers were not amused with the company account's joke alluding to consent.
By Wendy Parish • March 17, 2015 -
New Bitly links will open directly into apps
The company promises to drive more traffic to apps and offer better insight for clients.
By Wendy Parish • March 17, 2015 -
Jameson unveils first 3D video ad for Facebook and Instagram
The whiskey company serves up a digital shot to its followers.
By Wendy Parish • March 16, 2015 -
CMOs reveal shifting views on social media
A new report found that check-in apps are out, and LinkedIn is in.
By Wendy Parish • March 15, 2015 -
Tinder marketing stunt at SXSW: Brillant or deceptive?
Marketers for a new sci-fi movie created a robot on the app who many believed was human.
By Wendy Parish • March 15, 2015 -
Say goodbye to Facebook ads for products you already purchased
The acquisition of an of e-commerce search engine will help the site eliminate unnecessary targeted ads.
By Wendy Parish • March 15, 2015 -
The biggest loser in Facebook 'like' purge: Etsy
The brand lost 99.99% of its followers due to a glitch by the social media giant.
By Wendy Parish • March 13, 2015 -
New social network boasts ad model that pays users
"8" will allow members to post ads on their own profiles and earn 80% of revenue generated from the content.
By Wendy Parish • March 12, 2015 -
Instagram filters can reveal fashion retailers' hidden messages
Ted Baker offers users the chance to win prizes for deciphering content within photos on the app.
By Wendy Parish • March 12, 2015 -
The joke all brands need to stop making on Twitter
Companies recycled the same theme in an attempt at joining Wednesday's #5worddealbreakers trend.
By Wendy Parish • March 11, 2015 -
Instagram surpasses Facebook as brand favorite
A new study shows that more companies are choosing the photo sharing app because their posts are guaranteed to end up in users' feeds.
By Wendy Parish • March 11, 2015 -
Facebook's new 'Topic Data' offers marketers anonymous audience insight
The information, however, will only be available to companies partnered with DataSift, the creator of the application's interface.
By Wendy Parish • March 10, 2015 -
Facebook's 'Creative Accelerator' helps brands reach global mobile users
Representatives from the program work with companies to develop ads for devices with slower connections.
By Wendy Parish • March 10, 2015