Social Media: Page 281
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Search and social marketing company Kenshoot gets $12 million
Kenshoo claims to be managing $3 billion annually through its search engine marketing business alone.
By Erik Hall • Nov. 5, 2012 -
Facebook improves its application search
Facebook continues its quest to become the leading application destination sponsored by advertising.
By Erik Hall • Nov. 2, 2012 -
Explore the Trendline➔
zhuweiyi49 via Getty Images
TrendlineTop 5 stories from Marketing Dive
From the evolution of influencer marketing and paid media to the ongoing importance of data and culture, here's a look at key trends driving marketing in 2025.
By Marketing Dive staff -
Linkedin sees strong third-quarter growth
The third quarter saw Linkedin’s revenue rise slightly from the second quarter and substantially year-over-year.
By Erik Hall • Nov. 2, 2012 -
American Apparel, Gap get bad public feedback after Hurricane Sandy marketing
The two clothing retailers rubbed their audiences the wrong way with email and Twitter messages coinciding with the storm this week.
By Brian Warmoth • Nov. 1, 2012 -
Android is catching Apple for number of apps
Android is coming close to 700,000 mobile apps.
By Erik Hall • Nov. 1, 2012 -
MSN editor takes on Twitter fact checking
A Tumblr account used by an MSN international editor starts calling out Twitter’s fabrications.
By Erik Hall • Nov. 1, 2012 -
Campbell's Soup plans to beef up marketing approach
The expected hiring of a new chief marketing officer may take Campbell's Soup’s marketing in new direction.
By Erik Hall • Oct. 31, 2012 -
Taylor Swift 'Red' campaign makes use of Target, Keds and Twitter
Swift leveraged her 20 million Twitter followers to count down the days until her latest album's launch.
By Erik Hall • Oct. 31, 2012 -
Social media communications expected play big role during Hurricane Sandy outages
New Jersey residents may lose power shortly, but social media will potentially keep them in the loop.
By Christopher Sacco • Oct. 29, 2012 -
Oregon social media company bets on photo-sharing to create brand ambassadors
Fotabulous Media uses photo-sharing service that transforms images, adding a caricature-like effect.
By Erik Hall • Oct. 29, 2012 -
Marketer brags of buying Facebook email list
A Facebook and Twitter app developer allegedly sold one million Facebook emails to the blogger.
By Erik Hall • Oct. 26, 2012 -
Gender targeting now available on Twitter's Promoted Products
Although users don't fill out their gender information in their profile, Twitter says they can still target them.
By Ryan Willumson • Oct. 26, 2012 -
Instagram features come to Chirpify
The social commerce and payment provider now works with Facebook's filter-filled photo service.
By Erik Hall • Oct. 26, 2012 -
Report calls LinkedIn B2B marketers' social network of choice
83% of B2B marketers reportedly use LinkedIn for distributing content, compared to an 80% stat for Twitter and Facebook.
By Brian Warmoth • Oct. 25, 2012 -
Report shows more social media, spending in North American B2B marketing
The Content Marketing Institute and MarketingProfs released their third annual study on B2B marketing practices in North America.
By Erik Hall • Oct. 24, 2012 -
McDonald's alters online marketing after FTC expresses concern
The Federal Trade Commission complaint led McDonald’s to make changes to its Happy Meal website.
By Erik Hall • Oct. 24, 2012 -
Facebook sees 32% revenue growth with mobile playing a big role
Third-quarter revenue was up in Facebook's latest earning report with $1.26 billion in revenue.
By Erik Hall • Oct. 24, 2012 -
Federal Trade Commission issues report on facial recognition technology
The Federal Trade Commission recommends certain protections regarding consumer privacy and facial recognition technology for companies like Facebook.
By Erik Hall • Oct. 23, 2012 -
David McNew via Getty Images
Bank of America, Susan G. Komen campaign starts slow
Two months into a cooperative campaign, only 580 participants joined the "Everyday Portraits" effort from Bank of America and Susan G. Komen.
By Erik Hall • Oct. 23, 2012 -
Facebook mobile ads get click-through rates 23 times higher than desktop ads, report says
The stats come from an ad agency report ahead of Facebook's expected Q3 results on Tuesday.
By Brian Warmoth • Oct. 22, 2012 -
Leverage Twitter to grow your email list with 3 strategies
Social Media Examiner looks at three unique opportunities for marketers on Twitter, showing how bios and links can be used more efficiently.
By Brian Warmoth • Oct. 22, 2012 -
McDonald's and other brands helping consumers unplug
International effort by brands like McDonald’s and Volkswagen tries to encourage consumers to get away from electronics.
By Erik Hall • Oct. 19, 2012 -
Pepsi promotion creating more time in a day
Pepsi Next's advertising campaign gives entrants a chance to win a “25th hour” in their day.
By Erik Hall • Oct. 18, 2012 -
Spending on digital outreach to multicultural groups rising for advertisers
The Association of National Advertisers survey finds that 60% of U.S. marketers will spend more on reaching multicultural groups via new media this year.
By Erik Hall • Oct. 18, 2012 -
Klout now allowing rewards on iPhones
An update of Klout's iOS app allows rewards to be received through mobile devices.
By Erik Hall • Oct. 18, 2012
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