PayPal, Google Wallet both going with plastic

PayPal and Google Wallet try to extend their reach via deals with Discover to use traditional plastic payment cards.

By Erik Hall • Nov. 13, 2012

US mobile growth slows for first time since 1990s

Europe and East Asia have shown mobile stagnation previously, and now, it’s prevalent in the United States.

By Erik Hall • Nov. 13, 2012

Explore the Trendline➔

Top 5 stories from Marketing Dive

From the evolution of influencer marketing and paid media to the ongoing importance of data and culture, here's a look at key trends driving marketing in 2025.

By Marketing Dive staff

Online videos have as little as 2 seconds to start or lose interest

A new study indicates that viewers have expectations of near-immediate play when watching video on the Web.

By Erik Hall • Nov. 12, 2012

CNN leads record-setting night for online traffic

CNN, Fox, ABC and Politico all saw large gains in online traffic on election night compared to 2008.

By Erik Hall • Nov. 12, 2012

First Blackberry smartphones to be available in early 2013

Blackberry’s first smartphones will include a model with a touch screen and another with a hardware keyboard.

By Erik Hall • Nov. 12, 2012

Microsoft tablet sales for Surface not being revealed

CEO for Microsoft tells Paris newspaper that Surface sales “are starting modestly” but hides exact figures.

By Erik Hall • Nov. 12, 2012

Why mobile search matters in a world of second screens

Take a minute to think about user intent and why devices and location matter.

By Brian Warmoth • Nov. 12, 2012

Better for advertisers: iPhone or the Galaxy SIII?

The third-quarter performance of the SIII makes it an outlet advertisers cannot ignore. 

By Erik Hall • Nov. 9, 2012

Google tries to ignite its own viral campaign for Niantic

Google’s new Niantic Project takes a page from "Lost" with its use of mystery.

By Erik Hall • Nov. 9, 2012

Tumblr alters iOS app to make it native

Tumblr app improved to integrate more with iOS instead of being a web view.

By Erik Hall • Nov. 8, 2012

Concerns rise over Apple’s future innovations

Stock price drop reflects consumer concern about Apple’s ability to still be innovative. 

By Erik Hall • Nov. 8, 2012

Mastercard, ING collaborate on mobile payment method

Payment method being explored by Mastercard, ING would use multiple platforms.

By Erik Hall • Nov. 7, 2012

Study: Tablet users are big-time multitaskers

Research by GfK MRI find that 40% of the time a tablet user is doing something else simultaneously.

By Erik Hall • Nov. 7, 2012

Instagram now offering web profiles

Web profiles for Instagram users are being rolled out gradually this week.

By Erik Hall • Nov. 6, 2012

GasBuddy, Twitter helping to monitor gas availability

Gasbuddy.com/Sandy lets users know and report if a gas station is open, closed or out of fuel.

By Erik Hall • Nov. 6, 2012

Fandango poised for continued growth with Apple collaboration

Siri can now be used to purchase movie tickets with Fandango.

By Erik Hall • Nov. 6, 2012

Android sets record with 100 million shipments in the third quarter

Three in every four smartphones are now powered by Google's operating system.

By Erik Hall • Nov. 2, 2012

American Apparel, Gap get bad public feedback after Hurricane Sandy marketing

The two clothing retailers rubbed their audiences the wrong way with email and Twitter messages coinciding with the storm this week.

By Brian Warmoth • Nov. 1, 2012

Android is catching Apple for number of apps

Android is coming close to 700,000 mobile apps.

By Erik Hall • Nov. 1, 2012

Payphones are no longer obsolete in New York

Cell phone service problems in New York lead to rise in pay phone use.

By Erik Hall • Nov. 1, 2012

Amazon attacks iPad mini on its front page

Amazon gets aggressive on its homepage, highlighting Kindle Fire advantages over the iPad mini. 

By Erik Hall • Oct. 30, 2012

Mobile's emergence is causing problems for advertisers.

Mobile platforms are growing much faster than Web platforms, and advertising is suffering because of it.

By Erik Hall • Oct. 29, 2012

United States, Canada are the most active region in connecting to mobile ads.

The United States and Canada produced 70% of mobile ad requests during the third quarter across Opera software.

By Erik Hall • Oct. 26, 2012

Gender targeting now available on Twitter's Promoted Products

Although users don't fill out their gender information in their profile, Twitter says they can still target them.

By Ryan Willumson • Oct. 26, 2012

Article debunks 8 myths of email marketing

The past decade of email marketing has led to some myths that need to be questioned regarding the weight of trigger words and the role of email lists.

By Erik Hall • Oct. 26, 2012