Mobile: Page 350
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Peeking Into the World Of Google's Algorithm Changes With Google Search Quality Head Amit Singhal
Although Matt Cutts has always been the public face of all parts of Google’s unpaid search, his realm is primarily web spam. Singhal has been speaking publicly more often (notably when Panda launched) and oversees search quality.
By Ryan Willumson • May 17, 2012 -
Intel Launches Employee-Curated Digital Magazine
It looks like Flipboard; aggregates and posts content like Reddit; and presents news visually, like Newsmap. And it's from Intel. Launching today, Intel iQ is a social-publishing platform and the tech giant's latest content-marketing experiment. IQ resembles a digital magazine but ...
By Ryan Willumson • May 16, 2012 -
Explore the Trendline➔
zhuweiyi49 via Getty Images
TrendlineTop 5 stories from Marketing Dive
From the evolution of influencer marketing and paid media to the ongoing importance of data and culture, here's a look at key trends driving marketing in 2025.
By Marketing Dive staff -
How to deal with your client's app obsession
Every few months, a development company or consultant will come along, full of cutting-edge theoretical ideas for your agency and your clients. They will present technologies that offer theoretical advantages, efficiency, or more fun for your agency team, which presumably is always thirsty for...
By Ryan Willumson • May 15, 2012 -
Tablets Becoming Go-To Device For Web Engagement, Adobe Study Shows
The report found that by early 2013 tablets’ share of Web site traffic is on track to exceed the traffic of smartphones, themselves a disruptive phenomenon.
By Ryan Willumson • May 15, 2012 -
18 Must-Know Inbound Marketing Experts
Colleague Dave Morse of Delta Faucet passed on a congratulations to me today for making a list of 18 Must-Know Inbound Marketing Experts in Marketo’s Whitepaper: Amplify Your Impact: How to Multiply the Effects of Your Inbound Marketing Program. Wow – that’s quite an honor......
By Ryan Willumson • May 14, 2012 -
Facebook Could Shift Mobile Apps Landscape
New app center should dramatically lift consumer downloads, mobile players say.
By Ryan Willumson • May 14, 2012 -
Groupon Reports Profit as Overseas Growth Boosts Coupon Business
The largest daily-deal website reported first-quarter profit that topped estimates as marketing costs dropped and it expanded internationally in its second period as a publicly traded company.
By Ryan Willumson • May 14, 2012 -
How to Make Your Email Marketing Mobile Friendly
“Year-over-year, from March 2011 to March 2012, email opens on mobile devices grew 82.4 percent,” according to Return Path mobile statistics. Making mobile part of your email marketing efforts is no longer for advanced email campaigns; it’s a necessity. Recently, Delivra publ...
By Ryan Willumson • May 14, 2012 -
Twitter Is Coming to an Inbox Near You
This afternoon, Twitter announced via a blog post that it will be rolling out an email digest of the best tweets in a user's specific network.
By Ryan Willumson • May 14, 2012 -
Is this the end of email marketing?
"The End of History and the Last Man" is a 1992 book by Francis Fukuyama, which expanded on his 1989 essay, "The End of History?" In the book, Fukuyama advances his theory that the expansion of Western liberal democracy might signal the end point of "mankind's ideo...
By Ryan Willumson • May 13, 2012 -
Marketing And Augmented Reality: A Real Deal?
Speakers at this week's Augmented Reality Event agreed on the marketing potential of AR--at least when properly used--but consumer acceptance and platform fragmentation remain real issues.
By Ryan Willumson • May 11, 2012 -
Mobile Startup Aims to Bridge Desktop, Mobile Ads
Just about every ad tech company wants to link desktop and mobile in order to retarget ads between the platforms. It’s assumed that it’ll happen eventually, but one company exiting stealth mode today claims the ability to do so now.
By Ryan Willumson • May 10, 2012 -
The New Bing: Microsoft Tries Again With Search Meets Social
Bing announced a relaunch of its search engine today, with a big emphasis on bringing social into search.
By Ryan Willumson • May 10, 2012 -
Millennial Moms Don't Let Sex Get in the Way of Smartphone Use
12 percent admitted to using their phones during sex.
By Ryan Willumson • May 9, 2012 -
26 Tips for Success With Location-Based Marketing
With an increase of users relying on mobile phones, tablets and their accompanying geo-location technology, businesses today are increasingly finding the need to think locally.
By Ryan Willumson • May 9, 2012 -
RIM hires Frank Boulben as CMO
Mr. Boulben is the former Executive Vice President of Strategy, Marketing and Sales for LightSquared.
By Ryan Willumson • May 9, 2012 -
SMB IT budgets rise 15%
The average annual IT budget for SMBs now stands at $152,000, up from the $143,000 previously reported for the second half of 2011 and the $132,000 reported for the first half of 2011.
By Ryan Willumson • May 9, 2012 -
Financial Mobile Ad Spend Up 314%
Millennial Media study: insurance brands led the way.
By Ryan Willumson • May 9, 2012 -
AKQA Reels In Verizon Wireless Digital Account
AKQA beat out Moxie, R/GA, SapientNitro, and others.
By Ryan Willumson • May 8, 2012 -
Nielsen: Smartphones Used By 50.4% Of U.S. Consumers, Android 48.5% Of Them
Nielsen today became the latest analyst house to call it for smartphones outnumbering more basic devices in the U.S.
By Ryan Willumson • May 8, 2012 -
CheetahMail adds real-time email customization
New York—Experian CheetahMail, the email marketing division of digital marketing company Experian Marketing Services, has added tools that allow for email content to be changed even after the emails have been sent.
By Ryan Willumson • May 8, 2012 -
Groupon Tries to Assuage Stockholder Fears
Groupon CEO Andrew Mason wants you to know everything is O.K. At least that's what he told stockholders today in a four-page letter that reads more like a plea to stay than a bold vision for the future.
By Ryan Willumson • May 7, 2012 -
It's Hard Out There for a Freelancer
Content network Studio One is launching a program to certify its freelancers in an effort to assure the production of high-quality content.
By Ryan Willumson • May 7, 2012 -
When & How Is The New Smartphone Bot Affecting Search Results?
Even though Google has launched a smartphone bot to improve mobile search results and the user experience on smartphones, it doesn’t mean that everything in mobile SEO has changed.
By Ryan Willumson • May 7, 2012 -
Delivery and deliverability debunked
I've been fielding a lot of questions lately about delivery. Sometimes the askers of these questions really mean deliverability. I take a deep breath, keeping in mind that most of the uninitiated still think they are the same thing, harmonize my chakras, and calmly correct them and help th...
By Ryan Willumson • May 6, 2012
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