What We're Reading: Page 133
Industry reads hand-picked by our editors
Oct 19, 2021
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Adweek
How Mondelēz International Built TikTok's Biggest Snack Brands
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Bloomberg
Facebook on Track for Holiday Ad Surge Despite Supply Chain Woes
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AdExchanger
Snowflake Launches A Media Cloud, As It Builds Out Programmatic Services
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Digiday
TikTok creators with mid-level reach may be the most effective for brand partnerships
Oct 18, 2021
Oct 15, 2021
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Ad Age
Amazon launches campaign for its ads business telling brands it's more than e-commerce
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The Drum
IAB US offers advice to marketers ahead of digital 'tectonic shift'
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The Wall Street Journal
Publicis Raises Full-Year Revenue Forecast After Third-Quarter Growth
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None
What's next for sustainability in marketing following a year of surprising resilience?
Oct 14, 2021
Oct 13, 2021
Oct 12, 2021
Oct 11, 2021
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Business Insider
The supply chain crisis is causing advertisers to slash spending by as much as 50%, and the cuts could continue into 2022
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Ad Age
Facebook users unlikely to delete app but want brands to pull ads, poll finds
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Digiday
'A better way to go than some digital': Why a regional real estate brand is spending more in OOH advertising
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