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What We're Reading: Page 134

Industry reads hand-picked by our editors

Jun 23, 2022

The Wall Street Journal
Netflix Confirms Partnership Talks for Ad-Supported Service
The Drum
Greenpeace storms WPP Cannes beach in fossil fuel protest
Reuters
Gas at $5 leads some U.S. rideshare drivers to wrap cars in ads

Jun 22, 2022

Adweek
Ryan Reynolds Establishes Nonprofit Benefiting Aspiring, Underrepresented Creatives
The New York Times
Meta Agrees to Alter Ad Technology in Settlement With U.S.
Axios
U.S. digital newspaper ad revenue expected to surpass print by 2026

Jun 21, 2022

The Hollywood Reporter
Advertising Outlook for Hollywood: “Storm Clouds” Ahead
Digiday
Why limited-time brand activations rule in Roblox — for now
The Wall Street Journal
Free Streaming Services Attract More Viewers—and Advertisers
Ad Age
Procter & Gamble Sees Inflationary Pressure for Ads to Perform, but Isn't Giving Up on Purpose

Jun 17, 2022

The Wall Street Journal
Brandtech Group Takes Majority Stake in E-Commerce Marketing Platform
Digiday
Vice, The New York Times join other publishers in making Juneteenth a company holiday
Adweek
It's Time to 'Double Down,' Advises P&G's Marc Pritchard Around Economic Slowdown

Jun 16, 2022

Wall Street Journal
Ad Agency Mekanism Acquired by Canadian Holding Company
Barron's
Meta Has Another Problem. Facebook Ad Rates Are Falling.
Ad Age
How Top TV Advertisers Plan to Spend Amid Economic Headwinds

Jun 15, 2022

Reuters
Warner Bros Discovery to cut nearly 1,000 ad sales jobs - source
ESPN
Major League Soccer and Apple TV agree 10-year deal
Ad Age
What CEOs Really Think of Their CMOs
Wall Street Journal
Some Ads Play on Streaming Services Even When the TV Is Off, Study Finds

Jun 14, 2022

Retail Dive
Ulta's Shelley Haus passes away after 'valiant fight' with cancer
CNBC
Google offers to let ad rivals place YouTube ads in EU antitrust probe
The Hollywood Reporter
Disney+ Could Hit $1.8B In Ad Revenue by 2025, Netflix May Reach $1.2B, Analyst Estimates

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