What We're Reading: Page 231
Industry reads hand-picked by our editors
Dec 18, 2018
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The Ringer
The Influencer Who Didn't Influence: Luka Sabbat and the Fame Economy of 2018
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Adweek
Les Moonves Fired For Cause By CBS, Won't Receive $120M Severance
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The New York Times
Facebook, Twitter and YouTube Withheld Russia Data, Reports Say
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Mobile Marketer
Blippar collapses amid investor dispute, fires all staff
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Variety
Facebook Has Talked With HBO, Showtime and Other Networks but It's Unlikely to Proceed With Pay-TV Idea
Dec 17, 2018
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AdAge
Unilever's Keith Weed is not retiring; he's 'going plural'
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MediaPost Communications
MDC Partners To Pay Bonuses To Senior Managers For Not Quitting
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Reuters
Special Report: J&J knew for decades that asbestos lurked in its Baby Powder
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Digiday
Clorox CMO Eric Reynolds: Demand for content is driving our 120-person in-house agency
Dec 14, 2018
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Restaurant Dive
Starbucks expands delivery with Uber Eats partnership
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The Drum
Ad watchdog cements rules against 'harmful' gender stereotypes ahead of 2019 launch
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VentureBeat
Facebook reveals API bug that exposed extra photos to third-party apps
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Variety
Imax Is Shutting Down Its VR Business, Closing Remaining Three VR Centers in Q1
Dec 13, 2018
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Campaign
WPP poaches Laurent Ezekiel from Publicis to pursue new business
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Fast Company
Dollar Shave Club just can’t seem to quit advertising with Sean Hannity
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Smart Cities Dive
How Soofa helps shape the future of sustainable ad-funded infrastructure
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Digiday
'You have to have support from the C-suite': Brands struggle with moving marketing in-house
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The Wall Street Journal
The Making of a Computer-Generated Influencer
Dec 12, 2018
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CNBC
Sure, Verizon blew $4.6 billion on AOL and Yahoo, but at least it isn't AT&T
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Mobile Marketer
Instagram tests special accounts for social influencers
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The Wall Street Journal
Ad Verification Company Integral Ad Science Taps Former Yahoo Executive as CEO
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Digiday
Hulu turns on private marketplace as ad buyers see a recent abundance of supply
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Retail Dive
Major Yelp shareholder calls for board shake-up
Dec 11, 2018
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Mobile Marketer
W Hotels boosts website traffic with St. Vincent YouTube videos
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Bloomberg
Google, Facebook Face Australia Crackdown Over Market Power
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The Drum
'You're not saying goodbye to me yet' – Unilever's Keith Weed on what's next
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Droid Life
Samsung Embarrassingly Partners With Fake Supreme
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Crain's
Amazon taking aim at Madison Avenue
Dec 10, 2018
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Mobile Marketer
How 'brick-and-mobile' is transforming in-store shopping
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The New York Times
Your Apps Know Where You Were Last Night, and They're Not Keeping It Secret
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TechCrunch
How Uber will become an ad company, starting with Eats Pool
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Retail Dive
Reuters: Amazon exploring potential airport locations for Go stores
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The Wall Street Journal
Marketing Executives Make Financial Bets Beyond Their Day Jobs
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