What We're Reading: Page 312
Industry reads hand-picked by our editors
Apr 26, 2017
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The Drum
What Facebook's AR push means for the future of commerce and the concentration of power
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Quartz
McDonald's isn’t just a fast-food chain — it's a brilliant $30 billion real-estate company
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Mobile Marketer
Study: Cost of mobile paid search clicks reaches new heights
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Variety
'Alien Covenant' to get pioneering audio-personalized TV ads in U.K.
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Retail Dive
Amazon expands Dash again, adding apparel for the first time
Apr 25, 2017
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Recode
Google is updating its search to demote fake news
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AdAge
Slammed on Twitter, Shea Moisture pulls ad seen as moving brand away from black women
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Digiday
#TheHustler: How Gary Vee became the ad industry's lightning rod
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Mobile Marketer
Report: Rent the Runway increases Instagram Stories activity to scale reach
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The Wall Street Journal
Huffington Post shrinks its name to HuffPost, in a step back from founder
Apr 24, 2017
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CNBC
Google is definitely building an ad blocker in Chrome - but it's not as bad as advertisers feared
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Mobile Marketer
Location-based marketing: The pitfalls and promise of retail campaigns
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The Wall Street Journal
Amazon forms team to focus on driverless technology
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Recode
A robot-delivery startup helped write state laws that are locking out competition
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Retail Dive
Rent the Runway co-founder to lead Wal-Mart's first Store No. 8 project
Apr 21, 2017
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The Wall Street Journal
Why some media companies are pulling back on the NewFronts
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Marketing Land
Report: Digital ad growth slows to single digits for first time
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Retail Dive
Target innovation chief to depart in early May
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MediaPost Communications
McDonald's unbranded campaign asks viewers to Google Coke
Apr 20, 2017
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Adweek
With brand safety in focus, digital advertisers are quickly shifting toward direct programmatic
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CIO Dive
Dunkin' Donuts and the cloud — a tasty combination
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Poynter
Facebook's algorithm isn't surfacing one-third of our posts. And it's getting worse
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Business Insider
'I'm not even semi-retiring' — Publicis' Maurice Levy will continue to be a part of the company despite leaving CEO role
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Mobile Marketer
Amazon opens door to conversational apps from brands
Apr 19, 2017
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TechCrunch
Zuck says copying Snapchat was just step 1 of Facebook’s AR platform
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Food Dive
Trouble at Mondelez? Head of North American business announces exit
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Business Insider
A rival of the world's biggest ad agency doesn't think Amazon is already a big competitor to Google in online advertising
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Mobile Marketer
Facebook, brands make second go at creating rich Messenger ecosystem
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CNET
'How many RTs' is a viral monster and nuggets are to blame
Apr 18, 2017
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Recode
Is it time to close down Facebook Live?
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The New York Times
How YouTube's shifting algorithms hurt independent media
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Marketing Week
The reasons behind Unilever's marketing cuts
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Mobile Marketer
Study: Gen Z frequents Snapchat more than its social media rivals
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Business Insider
Facebook is about to take the wraps off its secretive and ambitious consumer hardware group
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