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Samsung readies 5G version of Galaxy S10 smartphones
The electronics giant added reverse wireless charging and Bixby routines while keeping the headphone jack.
By Robert Williams • Feb. 21, 2019 -
Sleep Number pilots interactive Hulu ad unit that links video, email marketing
Created with BrightLine, the commercials allow viewers to request offers from advertisers, which are sent to the email they have connected to their account.
By Erica Sweeney • Feb. 21, 2019 -
Disney, Nestlé, 'Fortnite' creator pull YouTube ads amid concerns over predatory content
The freezes largely come as a response to a viral clip explaining how comments on the platform are used to facilitate a "soft-core pedophilia ring."
By Erica Sweeney • Feb. 21, 2019 -
Snapchat adds hockey highlights, curated stories to NHL deal
The league is working with Disney Streaming Services to create "NHL Highlights" as a weekly streamcast.
By Robert Williams • Feb. 20, 2019 -
Subaru extends new ads with tie-ins for popular TV shows
The push behind the Forester includes an integration on CBS' "Life in Pieces" and a content series with talent from the TBS and TNT show "Miracle Workers."
By Erica Sweeney • Feb. 19, 2019 -
Zillow, Attn: debut docu-series spotlighting America's housing crises
The six-part effort will stream on Facebook Watch and Instagram, covering topics from LGBTQ housing discrimination to veterans' issues.
By Erica Sweeney • Feb. 19, 2019 -
Report: TikTok tests native video ads that point to websites
The ad was spotted in a video clip labeled "Sponsored" from retailer Specialized Bikes.
By Robert Williams • Feb. 19, 2019 -
USA Today debuts AR feature for Oscar-nominated designers
"Oscars AR: The costumes and creators" gives audiences a close-up look at designs from nominated films.
By Robert Williams • Feb. 19, 2019 -
Visa addresses Hollywood's pay gap as part of push around Oscars
A spot directed by Gia Coppola spotlights women designers, directors and producers who have overcome issues regarding equal pay.
By Erica Sweeney • Feb. 19, 2019 -
Lego haunts building blocks with AR ghosts
This week, the toymaker also started selling licensed clothes that are only available on Snapchat.
By Robert Williams • Feb. 15, 2019 -
Facebook opens checkbook, ad inventory on Watch, reports say
The social network is reportedly offering $200,000 for each eight-episode series, and is piloting a plan to let media companies sell ads on the platform.
By Robert Williams • Feb. 15, 2019 -
Nickelodeon signs star YouTube kid influencer for series targeting preschoolers
The entertainment brand is looking to capture some of the success of the Ryan ToysReview channel, which averages more than 1 billion views per month.
By Erica Sweeney • Feb. 15, 2019 -
Amazon bows to political pressure, scraps NYC HQ2 plans
The e-commerce giant will not build a Long Island City complex and has no plans to reopen its HQ2 search.
By Chris Kelly • Feb. 14, 2019 -
Secret asks women to share 'no sweat' stories on Instagram
The P&G brand will select stories of personal strength from as many as 10 women that will run in a multichannel campaign throughout the year.
By Robert Williams • Feb. 14, 2019 -
Business Insider integrates personalized content feed
The partnership with Taboola points to how digital publishers are trying to be more competitive by providing a continual flow of relevant content.
By Robert Williams • Feb. 14, 2019 -
Study: Facebook, Google top mobile ROI rankings while Snapchat surges
A record 15 ad networks were eliminated from Singular's ROI Index because of "excessive levels of fraud."
By Robert Williams • Feb. 14, 2019 -
Mountain Dew expands NBA All-Star activation with more celebs, capsule collection
The Courtside Studios pop-up will feature performances from Migos, whose latest track is featured in a new commercial, and a line of collaborative swag.
By Erica Sweeney • Feb. 14, 2019 -
Helzberg Diamonds debuts in-store AR feature
Augmented reality started in mobile apps, but the tech is now showing up in-store as the jewelry retailer creates a virtual ring try-on capability.
By Dan O'Shea • Feb. 13, 2019 -
Devils Backbone brings beer packaging to life with AR
The craft brewer invites mobile users to immerse themselves in 3D animation while enjoying a cold one.
By Robert Williams • Feb. 13, 2019 -
Mr. Peanut, Dr. Ruth answer Twitter fans' burning Valentine's Day questions
The brand mascot and iconic sex therapist made a humorous social video that's racked up more than 620,000 views as of press time.
By Erica Sweeney • Feb. 13, 2019 -
Wonderful Halos taps influencers for funny music video about 'snack duty'
The brand teamed up with the Holderness Family, known for their annual "Christmas Jammies" viral music videos, as part of a multimillion dollar integrated campaign.
By Erica Sweeney • Feb. 13, 2019 -
Variety: Twitter nabs livestream deal to Oscars red carpet preshow in blow to Facebook
The Walmart-sponsored broadcast this year heads to the platform of choice for fan conversations around films, celebrities and live events.
By Erica Sweeney • Feb. 13, 2019 -
Retrieved from Amazon on October 24, 2018
Study: Retailers lag shopper expectations for in-store tech
Shoppers are ready to try new technologies like AR, VR and cashierless checkout that improve the in-store experience, BRP Consulting found.
By Robert Williams • Feb. 12, 2019 -
Chipotle offers behind-the-scenes look at its kitchens in new campaign
As part of "Behind the Foil," the chain broadcast its food prep live on Facebook from a restaurant location in California.
By Erica Sweeney • Feb. 12, 2019 -
Pepsi, TurboTax, Avocados from Mexico score biggest returns from Super Bowl, analysis finds
YouGov's report provides a longer view on some ads, like TurboTax's, that initially appeared to stoke negative reactions from viewers.
By Erica Sweeney • Feb. 12, 2019