Data/Analytics: Page 139


  • Can train windows beam ads directly into your brain?

    BBDO Düsseldorf has developed a vibrating train window that can submit messages directly to your brain.  

    By July 2, 2013
  • Twitter Starts Highlighting Websites That Embed Tweets

    Twitter is a cool platform, but it's got some problems. It's just so cluttered, you know? There's so much content, and it's so text-based, it's pretty hard to get people excited about scrolling through that hectic Twitter timeline. But Twitter gets it. And I think that's w...

    By Alex Nowicki • July 1, 2013
  • A data center server room. Explore the Trendline
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    sefa ozel via Getty Images
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    Trendline

    AI and Marketing Data

    Top stories that underscore the key role of artificial intelligence, generative and otherwise, for many CMOs looking to better manage troves of data. 

    By Marketing Dive staff
  • 10 Quick Tips for Getting More Business Value Out of Twitter

    Social media, especially Twitter, requires a lot of effort in order to extract business value. But with over 200 million active users, the probability that your prospects, leads, and customers are using the Twitter is high. This means conversations that could drive business value are ha...

    By Alex Nowicki • July 1, 2013
  • Groupon introduces restaurant reservation service

     Daily deals provider launches Groupon Reserve, a service that allows users to book reservations at a deep discount. 

    By July 1, 2013
  • New York Times Rolls Out Annoying Ad Format, and Other Stories You Missed Today

    Lots going on today in the world of marketing and beyond. If you haven’t been on Facebook for the past day or so you may not have seen the roughly four trillion posts about the latest good news: The Supreme Court ruled that same-sex couples are entitled to

    June 27, 2013
  • FTC celebrates 10th anniversary of Do Not Call list with largest fine in history

    The FTC fined Mortgage Investors Corporation $7.5 million; the biggest DNC fine in history. 

    By June 27, 2013
  • Automated ad buying creates people problem

    Publishers are struggling to find the right mix of talent in employees because of the complexity automated ad buying has created a hybrid position difficult to fill. 

    By June 27, 2013
  • SearchCap: The Day In Search, June 26, 2013

    Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Study: Google Local Carousel Results Win 48% Of Clicks, While Only 14.5% Of Clicks Were On The Map When using heatmaps to gauge interest levels for Google Local...

    June 26, 2013
  • FTC Updates Search Engine Ad Disclosure Guidelines

    The FTC has released new guidelines for the search engine industry and how it distinguishes between advertising and natural search results. Particularly, the FTC believes that it has become harder for consumers to recognize paid search results.

    June 26, 2013
  • Grow Mobile unveils new mobile app marketing platform

    Grow Mobile has released a new mobile app marketing platform that they call "revolutionary."

    By June 25, 2013
  • ESRB helping mobile apps comply with Children's Online Privacy Protection

    Updates to the Children's Online Privacy Protection (Coppa) go into affect July 1. 

    By June 25, 2013
  • TubeMogul gives online video a TV-esque ad planning tool

    BrandPoint from TubeMogul delivers an ad planning tool that can predict everything from GRPs to demographic ratings to anticipated CPMs.

    By June 25, 2013
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    Elizabeth Regan/Industry Dive
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    Amazon, Apple to Lock Horns in Court August 19th

    For more than a year now, Apple has pursued Amazon in every legal channel in hopes of curtailing the digital retailer’s use of the term “Appstore” to market its store for Android applications. Last summer, Apple even suggested that Amazon is intentionally trying to trick and con...

    June 20, 2013
  • Patent trolls beware! FTC's chairwoman is gunning for you

    FTC chairwoman Edith Ramirez announced a series of steps to stop patent trolls.

    By June 20, 2013
  • Here's why Vine should be worried about Instagram video

    Video features are coming to Instagram and may threaten Twitter's Vine app. 

    By June 20, 2013
  • Does Apple Deserve Most Credit for Mobile Payments Explosion?

    According to the latest industry estimates, mobile payment transactions are projected to reach $1.3 trillion by 2017. Playing a huge role in this development will be mobile POS systems that involve today’s top tablets and smartphones. As of early 2013, smartphones have reached fifty percent...

    June 20, 2013
  • 3 Tools to Help You Discover and Share Great Content

    Are you looking for better ways to find new and interesting content to share? Is finding time to read and share interesting content a battle? In this article, I outline 3 tools to help you find and share great content while saving you valuable time. #1: Subscribe to Blogs Using Feedly Blog posts ...

    June 20, 2013
  • Twitter acquires social discovery startup Spindle

    Twitter's latest acquisition helps users discover the "best social updates."

    By June 19, 2013
  • SearchCap: The Day In Search, June 19, 2013

    Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: New Updates To Bing Ads Intelligence, Excel Add-In For Keyword Research And Analysis Microsoft has released an update to Bing Ads Intelligence, the free Excel.....

    June 19, 2013
  • Broadbrand for all is top priority for FCC chairman nominee

    Tom Wheeler said broadband for all will be his top priority in a statement before the Senate commerce committee. 

    By June 18, 2013
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    Anheuser-Busch/Weber Shandwick
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    SearchCap: The Day In Search, June 18, 2013

    Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: DuckDuckGo Passes 3 Million Searches, Just 8 Days After Hitting 2 Million Another week, another traffic record in the alternative search engine space. DuckDuckG...

    June 18, 2013
  • Myspace revamps brand with Jimmy Kimmel, Bud Light partnership

    MySpace has teamed up with Jimmy Kimmel and Bud Light for an online concert series. 

    By June 18, 2013
  • Apple joins Microsoft, Facebook; releases national security info

    Following Microsoft and Facebook's reveals, Apple has release information about national security requests. 

    By June 17, 2013
  • Deutsch agency founder passes away at age 84

    David Deutsch was the founder of the well-known ad agency now known as Deutsch. 

    By June 14, 2013
  • President Obama orders government to slash mobile spectrum use

    Obama will issue orders today for the government to free up unused mobile spectrum into the commercial space. 

    By June 14, 2013