Twitter's CEO takes tougher stance on trolls

Dick Costolo understands abuse is causing core users to leave. 

By Wendy Parish • Feb. 6, 2015

LinkedIn sees 44% jump in revenue year over year

Boost in hiring business helped LinkedIn sustain 50% revenue growth in each of the last three quarters. 

By Wendy Parish • Feb. 5, 2015

Explore the Trendline➔

Top 5 stories from Marketing Dive

From the continued rise of artificial intelligence to the emergence of new digital channels, here's a look at key trends driving marketing in 2026.

By Marketing Dive staff

Despite slow user growth, Twitter reports record earnings

Revenue was $479 million in Q4—up 32% from Q3. 

By Wendy Parish • Feb. 5, 2015

Friday Roundup: Twitter making moves and a Super Bowl hangover

These are the 'need to know' stories of the week.

By Mattie Quinn • Feb. 5, 2015

Google deal raises Twitter's social capital

Social media marketers rejoice: Tweets are now about to get better shelf life.

By Mattie Quinn • Feb. 5, 2015

Coke's #MakeItHappy campaign halted following Gawker mess

What began as a light-heartened social marketing campaign turned sour quickly.

By Carolyn Heneghan • Feb. 5, 2015

Instagram follows Vine's lead with looping video

Looping feature opens up opportunities for advertisers and new creative ideas. 

By Wendy Parish • Feb. 5, 2015

Twitter's 'Quick Promote' hopes to inspire impulse buys from SMBs

New feature allows businesses to promote most popular tweets directly from analytics page. 

By Wendy Parish • Feb. 5, 2015

iHeartMedia joins publisher trend with launch of branded content studio

"iHeartMedia Soundboard" will show us how branded content teams will work in radio. 

By Wendy Parish • Feb. 4, 2015

Instagram is on the hunt for journalists

Social platform wants to build editorial team to boost marketing. 

By Wendy Parish • Feb. 4, 2015

Ad networks not quite ready for weed advertisers

Weed-focused tech companies hope to fill the void major networks have left. 

By Wendy Parish • Feb. 3, 2015

Promoted tweets to start appearing outside of Twitter

Paid Twitter messages will appear on third party sites like Flipboard and Yahoo Japan. 

By Wendy Parish • Feb. 3, 2015

In-store displays have heavy impact on Super Bowl purchases

Survey shows impulse buys in the aisles of a store were persuaded by eye-catching Super Bowl displays. 

By Wendy Parish • Feb. 3, 2015

The Super Bowl ad winner is: Always' #LikeAGirl

Spot generated the most engagement and sharing of any Super Bowl spot. 

By Wendy Parish • Feb. 3, 2015

Nationwide explains why it bummed everyone out at the Super Bowl

Insurance company says social media backlash is worth raising awareness about preventable and accidental deaths. 

By Wendy Parish • Feb. 2, 2015

McDonald's promises to give away every item advertised during the Super Bowl

Fast food chain will award everything from a Toyota Camry to a bunch of Snickers.

By Wendy Parish • Feb. 2, 2015

Use of hashtags in Super Bowl commercials dropped in 2015

Only half of the commercials during the big game mentioned hashtags.

By Wendy Parish • Feb. 2, 2015

New England Patriots won the Super Bowl, but who won Twitter?

Study shows which NFL brands have the strongest Twitter following. 

By Wendy Parish • Feb. 2, 2015

Adult site sees 20% spike in traffic during winter storm Juno

Pornhub is increasingly using user data and breaking news to develop marketing content. 

By Wendy Parish • Feb. 2, 2015

Brands try out first Instagram ads available during the Super Bowl

Lowe's offers hyperlapsed tips for DIY projects, while Dove hopes to reach men. 

By Wendy Parish • Jan. 30, 2015

Could Tumblr bring in more brands with new blogging features?

New features make editing and long-form content easier. 

By Wendy Parish • Jan. 30, 2015

Friday Roundup: Blizzard marketing, Snapchat's ambitions, and the Super Bowl

These are the 'need-to-know' marketing stories of the week.

By Mattie Quinn • Jan. 29, 2015

Did Burger King's tweet go too far?

Twitter account tweeted a tongue-in-cheek joke about McDonald's CEO stepping down. 

By Wendy Parish • Jan. 29, 2015

Social marketing technology tops most CMOs' investment list

Up to 80% plan to use the technology to engage customers in the next 3 to 5 years. 

By Wendy Parish • Jan. 29, 2015

Facebook exceeds analyst expectations in Q4 thanks to mobile and video

Facebook saw a 49% increase in revenue to $3.58 billion in Q4. 

By Wendy Parish • Jan. 29, 2015