Social Media: Page 261
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Piqora expands analytics to Instagram and Tumblr
Piquora, a social media analytics service, is expanding its offerings to include Instagram and Tumblr.
By Wendy Parish • July 23, 2013 -
Facebook for Every Phone Reaches 100 Million
The maker of most social media milestones has made another. Last night, Facebook announced that there are now more than 100 million people using Facebook For Every Phone each month. “This is an important milestone for us,” says Ran Makavy, Facebook’s Growth Manager. “Faceb...
July 22, 2013 -
Trendline
Influencer Marketing
Amid a surge in confidence and new platform approaches, brands continue to turn to influencers for fresh content that can reach online consumers.
By Marketing Dive staff -
Will we see recycled web ads on Instagram?
Some brands, like Carnival Cruise, are re-posting existing web ads to Instagram, but the process is confusing and undefined.
By Wendy Parish • July 22, 2013 -
17 ways to leverage Facebook's Graph Search
Marketers can take advantage of Facebook's Graph Search in 17 different ways.
By Wendy Parish • July 22, 2013 -
Media outlets embracing sponsored tweets
Major players like the Associated Press and People are allowing sponsors to purchase tweets on their accounts.
By Wendy Parish • July 22, 2013 -
What will $100k buy in advertising?
An infographic highlights the value of $100K in advertising.
By Wendy Parish • July 20, 2013 -
Study: Google+ only 2% of social sharing
A study from Gigya reports only 2% of social sharing occurs on Google+, challenging previous reports.
By Wendy Parish • July 19, 2013 -
Video ad views hit record 20 billion in June
A report from comScore says video ads accounted for 31% of all video views for the month.
By Wendy Parish • July 18, 2013 -
Foursquare Post Check-in Ads Launch With Captain Morgan
Foursquare has begun rolling out a new style of advertisement which is displayed once users check-in at specific locations. Captain Morgan is one of the first brands to sign up for the new advertisements, which will be running for 4-6 weeks.
July 18, 2013 -
Adobe Social adds support for more social networks
The social media management software is now integrated with Instagram, Flickr and Foursquare.
By Wendy Parish • July 18, 2013 -
Snapple's "Real Facts" come to life
Beverage brand Snapple is bring the "Real Facts" printed on each bottle cap to life in a new content promotion.
By Wendy Parish • July 17, 2013 -
Steve Jobs biopic first movie trailer on Instagram
Jobs, a film starring Ashton Kutcher as Apple CEO Steve Jobs, airs the first ever major motion picture trailer on Instagram Video.
By Wendy Parish • July 17, 2013 -
Deep Dive
The best brand use of Facebook #hashtags
Now that Facebook has activated hashtags, see how some brands are taking advantage of the feature.
By Wendy Parish • July 17, 2013 -
3 key steps to becoming a thought leader
Building your reputation as a thought leader in your industry can help your business tremendously.
By Wendy Parish • July 17, 2013 -
Foursquare rolls out post check-in ads
Captain Morgan is one of the first brands to buy the ads which appear after a user checks into a certain related location, a bar for example.
By Wendy Parish • July 16, 2013 -
New tool helps marketers navigate Reddit
With Hack Reactor's Reddit Insights, marketers can receive valuable analytics that let them know where and when they can reach their audience on the site.
By Wendy Parish • July 16, 2013 -
Ignore this social media advice
Avoid these commonly offered tips that are just plain wrong.
By Wendy Parish • July 16, 2013 -
Honda launches real-time Vine video campaign on Twitter
The Japanese auto maker will film and upload same-day video responses to tweeters.
By Roger Riddell • July 15, 2013 -
Facebook's Custom Audiences helps target only your customers
With Facebook's Custom Audiences, you can display Facebook ads only to existing customers or prospects.
By Wendy Parish • July 15, 2013 -
Why the ad tech tax needs to go
The system of media buy, where each $1 is only worth $.45, is broken.
By Wendy Parish • July 15, 2013 -
PR is 'bound for a renaissance'
Now that content is king, the demand for PR pros will continue to grow.
By Wendy Parish • July 15, 2013 -
Instagram Web Embeds: This Week in Social Media
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Instagram Introduces Web Embeds: Instagram adds web embedding for Instagram content and bri...
July 13, 2013 -
Nordstrom brings Pinterest marketing to life
Retailer Nordstrom is taking Pinterest to a whole new level by marking "most pinned" items in their store displays.
By Wendy Parish • July 12, 2013 -
Johnson & Johnson teams with RED in AIDS awareness social media campaign
Johnson & Johnson has teamed up with AIDS advocacy group RED in a social media campaign aimed at ending the AIDS epidemic.
By Wendy Parish • July 12, 2013 -
KitchenAid and Haier take the digital marketing dive
KitchenAid and Haier are multiplying their marketing efforts with online videos and ads.
By Wendy Parish • July 12, 2013
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