Lightlife helps break bad habits with personalized Instagram videos from Lilly Singh

A comedic effort from the plant-based food brand shares tips on navigating pandemic problems like nonstop snacking, doomscrolling and bad dates.

By Robert Williams • Oct. 27, 2020

Heinz challenges TikTok users to make Halloween transformations with ketchup

Even as TikTok's future in the U.S. is in doubt, marketers continue to use the app with impressive results. The #HeinzHalloween hashtag has already been viewed 1.7 billion times.

By Robert Williams • Oct. 26, 2020