Chris Kelly
Senior ReporterChris Kelly is a senior reporter at Marketing Dive. His coverage areas include, but aren't limited to, QSR marketing, connected TV and the evolving identity and measurement space. Based in D.C. but raised in South Florida, he is a father of two and tries to watch as many films as possible in the time they allow.
1205 articles by Chris Kelly
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Ford CMO on bringing American values to life for nation’s 250th birthday
May 1, 2026 -
Carter’s CMO on evolving marketing by pairing heritage with progress
April 30, 2026 -
Coors Light elongates name to celebrate World Cup goals
April 29, 2026 -
Snowflake helps unlock data collaborations with consent signals from OneTrust
April 28, 2026 -
CMOs built up CEO trust. Now they must prove they can drive growth.
April 28, 2026 -
Chipotle appoints Fernando Machado as chief brand officer
April 27, 2026 -
Celsius unites sports, music and culture ahead of soccer-centric summer
April 27, 2026 -
How ‘Devil Wears Prada 2’ designed a ‘fashion collection’ of brand partners
April 27, 2026 -
Campaign Trail: 1664 taps multiple Robert Pattinsons to examine good taste
April 24, 2026 -
What marketers need to know as branded films return to screens
April 23, 2026 -
How Powerade’s World Cup campaign attempts to break through a crowded field
April 23, 2026 -
Burger King returns to ‘Star Wars’ galaxy as turnaround push endures
April 21, 2026 -
Snickers extends ‘Hungry’ platform around peanut butter products
April 21, 2026 -
E.l.f. promotes longtime CMO Kory Marchisotto to president
April 20, 2026 -
‘We’re not Nespresso’: Inside Green Mountain Coffee Roasters’ new campaign
April 20, 2026 -
No Warner Bros., no Hastings, no problem: Netflix has ‘room for growth’
April 17, 2026 -
Why Dr. Squatch’s first major deodorant campaign stars Megan Fox
April 15, 2026 -
How Mondelēz is engaging with ‘mini Super Bowl moments’ during World Cup
April 15, 2026 -
Chili’s puts competitors like McDonald’s on trial at ‘food court’ pop-up
April 14, 2026 -
Inside Modelo’s largest soccer investment to date ahead of World Cup
April 14, 2026 -
Archer teams with ‘Mandalorian and Grogu’ for first entertainment deal
April 13, 2026 -
How Jake from State Farm made his TV debut in Netflix’s ‘Running Point’
April 13, 2026 -
Harley-Davidson resets brand ahead of growth strategy rollout
April 10, 2026 -
Campaign Trail: Cheetos soundtracks a heist with Megan Thee Stallion, Nickelback
April 10, 2026 -
Fever-Tree mixers celebrate mixology with first US creative platform
April 9, 2026