Earlier this month, the marketing and advertising world descended on the Penn District in Midtown Manhattan for the latest edition of Advertising Week New York. As usual, the confab was a hectic four days marked by informative sessions, networking opportunities and a sponsored happy hour or two.
Marketing Dive was on the ground at the conference, moderating panels, covering key sessions and meeting with marketing leaders. Top marketers from Kraft Heinz, PepsiCo and Molson Coors detailed what it really means to move at the speed of culture, while other execs dug into hot-button issues like values and inclusivity.
As expected, artificial intelligence was a key focus as marketers continue to explore how to utilize the technology with regards to search marketing, campaign creation and data crunching. Plus, the conference’s first-ever Gaming Summit offered plenty of insight on an emerging marketing channel.
Below, find a collection of our coverage and some of the biggest takeaways from Advertising Week New York 2025.
