Sara Karlovitch
Associate EditorSara Karlovitch is an associate editor with Marketing Dive. After graduating from the University of Maryland in 2020 with degrees in journalism and government, she worked as a medical journalist before joining the Marketing Dive team. When not writing, she enjoys martial arts and trail running.
122 articles by Sara Karlovitch
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Ruffles signs first female athlete to ‘Chip Deal’ roster
Aug. 18, 2022 -
Miller High Life serves up dive bar-inspired ice cream
Aug. 16, 2022 -
Denny’s boosts esports equity with ‘pancake drops’ on Twitch
Aug. 12, 2022 -
Pabst Blue Ribbon takes vacations back-in-time with ‘80s motel
Aug. 11, 2022 -
Corona highlights sustainability with eco-tourism island
Aug. 10, 2022 -
Pandemic boom industries slow ad spend amid recession concerns
Aug. 9, 2022 -
Sweetarts encourages amateur filmmakers on TikTok
Aug. 8, 2022 -
Pandemic shifts in alcohol consumption linger despite return-to-normal push
Aug. 5, 2022 -
Busch Light turns 30-pack into DIY acoustic guitar
Aug. 4, 2022 -
Criteo completes $250M deal for ad-tech firm Iponweb
Aug. 3, 2022 -
Why NFL sponsors are reevaluating their relationship with the league
Aug. 3, 2022 -
Coors Light turns cans into ‘thirst traps’ for mosquitos
July 29, 2022 -
Dick’s Sporting Goods heads back to school on Roblox
July 28, 2022 -
Rémy Martin, Usher mark Vegas residency with immersive experience
July 27, 2022 -
Hard Mtn Dew, Twisted Tea hold promise for Boston Beer as hard seltzer dips
July 25, 2022 -
Grey Goose, Uninterrupted get chatty in "The Shop" spinoff
July 21, 2022 -
Chili's names George Felix as new CMO
July 20, 2022 -
HBO expands partnership with Duolingo for GOT spinoff
July 19, 2022 -
On ice: How whiskey brands are marketing to a new crowd
July 19, 2022 -
Molson Coors returns to the Super Bowl after 33 Years
July 14, 2022 -
Simply Spiked Lemonade builds on word-of-mouth buzz with paid marketing push
July 14, 2022 -
Brands drive significant chatter, impressions with sponsored esports streams
July 13, 2022 -
Marketing in 2022: H1 by the numbers
July 12, 2022 -
7 campaigns that transcended the turmoil of H1 2022
July 12, 2022 -
Skyy Vodka and Jordan Peele encourage consumers to look to the sky
July 12, 2022