Brands engaging in social media banter

Although many brands are hesitant to engage with other brands on social media, these brands prove the results can be amusing and effective at gaining attention. 

By Wendy Parish • Aug. 30, 2013

Major brands jump on Facebook GIFs

After tech firm Giphy announced it would be launching a Facebook GIF product, Gap posted its first GIF within a couple of hours.

By Wendy Parish • Aug. 29, 2013

Explore the Trendline➔

Top 5 stories from Marketing Dive

From the continued rise of artificial intelligence to the emergence of new digital channels, here's a look at key trends driving marketing in 2026.

By Marketing Dive staff

Twitter expands its social TV presence with Trendrr acquisition

The real-time social data firm will help increase Twitter's media offerings. 

By Wendy Parish • Aug. 29, 2013

Win Free Tickets to Social Media Success Summit 2013

Want to win a free ticket to the largest online social media marketing event of the year? Social Media Examiner has worked hard to bring you our fifth-annual Social Media Success Summit. This is our biggest event ever! And we’ve come up with a fun way to get you involved. First, what is this even...

Aug. 29, 2013

Pinterest promotes Fashion Week with new hub

Third parties have previously pushed the high-fashion function with their own special boards on the social network.

By Wendy Parish • Aug. 29, 2013

Facebook triples mobile ad market share in just one year

The social networking giant is projected to finish the year with around 16% of the global market share.

By Roger Riddell • Aug. 28, 2013

Check out this early Facebook sales deck

This is how Y2M attracted major brands to the social network in its infancy.

By Roger Riddell • Aug. 28, 2013

Twitter hires former Ticketmaster president as first head of commerce

Nathan Hubbard was hired on at Twitter to help enable shopping via tweets.    

By Wendy Parish • Aug. 28, 2013

App no longer needed for promotions on Facebook

Running promotions directly from you page, previously restricted by Facebook's Page Terms, is now allowed without a third-party app. 

By Wendy Parish • Aug. 28, 2013

10 agencies with must-follow Instagram accounts

These firms understand what it takes to make an impression on the image-driven social network. 

By Wendy Parish • Aug. 28, 2013

Yahoo rolling out Stream Ads to redesigned sites

Yahoo's native advertising unit, Stream Ads, will now be featured on a number of new properties. 

By Wendy Parish • Aug. 27, 2013

How big brands are using Tumblr

A study from Simply Measured reveals how big brands are utilizing Tumblr. 

By Wendy Parish • Aug. 27, 2013

Miley's controversial VMA performance inspires record-breaking 306K tweets per min.

The awards show drew a 7.8 rating among the network's target demographic.

By Wendy Parish • Aug. 27, 2013

'Amplification' of positive press a growing trend among brands

  Brands are increasing spending to drive traffic to positive press. 

By Wendy Parish • Aug. 27, 2013

U.S. Open, Heineken team up to tweet video coverage

United States Tennis Association and Heineken will be promoting videos of the U.S. Open via Twitter's Amplify platform. 

By Wendy Parish • Aug. 26, 2013

Is Google+ undervalued as a content marketing platform?

Does the social network's traffic data disproportionately influence search rankings compared to its competitors?

By Roger Riddell • Aug. 26, 2013

Tips from Twitter on choosing a campaign hashtag

Twitter's head of planning, Oliver Snoddy, explains the best way to choose a hashtag for your next campaign. 

By Wendy Parish • Aug. 26, 2013

McDonald’s tries out crowdsourced short film format

McDonald's is asking followers on Twitter to submit short film ideas starring their food items. 

By Wendy Parish • Aug. 26, 2013

Facebook makes ads easier for local businesses

The social giant has partnered with Shutterstock to offer free images for ads. 

By Wendy Parish • Aug. 22, 2013

How to Embed a Facebook Post [Quick Tip]

A few weeks ago, Facebook started testing a cool new feature: Facebook embedded posts. We wrote about it, we were pumped about it, but we were also a little bummed -- because it was one of those rollouts we couldn't start playing with yet. They were doing one of those slooooow rollouts, where...

By Alex Nowicki • Aug. 22, 2013

5 brands using profanity-based wordplay to stir up attention

Almost-swearing and suggestive language seems to be working to garner attention for these five brands. 

By Wendy Parish • Aug. 22, 2013

BuzzFeed teams up with two media agencies to teach the buzz-style

Horizon Media and Interpublic Group of Cos.' UM have built partnerships with BuzzFeed to learn how to create BuzzFeed-style posts and understand the data behind the posts. 

By Wendy Parish • Aug. 22, 2013

Spotify discussing Twitter-like follow feature with brands

Music streaming service Spotify is in talks with brands to create a way for them to market to users. 

By Wendy Parish • Aug. 22, 2013

Yahoo No. 1 in traffic for first time in two years

ComScore traffic reports for July show Yahoo grabbing the No. 1 spot in the U.S. 

By Wendy Parish • Aug. 21, 2013

Twitter's new 'related headlines' section attaches news stories to tweets

A new feature on Twitter shows articles where a tweet has been embedded. 

By Wendy Parish • Aug. 20, 2013