Social Media: Page 264
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Deep Dive
5 marketing conferences worth attending this year
With precious little time on your hands, make sure any marketing conferences you attend will be worthwhile.
By Wendy Parish • June 12, 2013 -
McKinsey: Data reveals social media impact on sales
McKinsey & Co consulting firm has found a direct sales impact from social media buzz, whether positive or negative.
By Wendy Parish • June 11, 2013 -
Explore the Trendline➔
zhuweiyi49 via Getty ImagesTrendlineTop 5 stories from Marketing Dive
From the evolution of influencer marketing and paid media to the ongoing importance of data and culture, here’s a look at key trends driving marketing in 2025.
By Marketing Dive staff -
Twitter partners with Everyday Health for public-health alerts, ad opportunities
Twitter has teamed up with Everyday Health to provide public-health announcements.
By Wendy Parish • June 11, 2013 -
How to drive more traffic to your blog
After you’ve created great content, you want people to read it; utilize these 5 tips for driving traffic to your blog.
By Wendy Parish • June 11, 2013 -
IBM rolls out ads that actually help people
IBM is joining in on the trend of advertising that actually serves a purpose.
By Wendy Parish • June 11, 2013 -
Amazon launches online grocery service in Los Angeles
Amazon is rolling out AmazonFresh to the Los Angeles area to prepare for its move into more markets.
By Wendy Parish • June 10, 2013 -
Apple to unveil iTunes Radio—but can it compete with Spotify?
Apple is set to debut their music streaming service next week.
By Wendy Parish • June 10, 2013 -
How to attract genuine fans to your Facebook contests
Facebook contests can sometimes bring around participants who are only interested in the prize, not your brand; these 5 tips will help you avoid that.
By Wendy Parish • June 10, 2013 -
Ahalogy helps brands create more Pinterest content
Brands struggling to create enough content for Pinterest can receive help from Ahalogy’s newly developed Content Network.
By Wendy Parish • June 10, 2013 -
5 ads that use memes
Internet memes have become such a pervasive part of popular culture, many brands are now using them in ads.
By Wendy Parish • June 10, 2013 -
NBA uses social media to deliver unique marketing options
Take a look at how the NBA has leveraged social media to mine marketing gold for its partners.
By Davide Savenije • June 7, 2013 -
Pepsi asks vending machine customers to pay with Facebook likes
And check out what the company got in return.
By Brian Warmoth • June 6, 2013 -
Twitter inks major advertising partnership with WPP Group
One of the world’s largest advertising firms will help Twitter enhance targeting.
By Davide Savenije • June 6, 2013 -
Facebook to eliminate over 50% of ad products, simplify ad-buying process
The social media giant wants to simplify the ad-buying process for advertisers.
By Davide Savenije • June 6, 2013 -
Industry insiders say Tumblr ad exchange is inevitable
After the Yahoo acquisition, the industry is buzzing over how Tumblr will monetize the site.
By Wendy Parish • June 5, 2013 -
Washington Post raises the paywall
The publication is joining many of its peers by adding a metered pay wall for its digital edition.
By Wendy Parish • June 5, 2013 -
Steven Seagal—the new face of the Russian arms industry?
Russia wants Steven Seagal to be part of a new marketing campaign for the Degtarev arms plant.
By Wendy Parish • June 5, 2013 -
Deep Dive
10 ways to create quality content when you’re stuck
If you’re strapped for new content ideas, these 10 tactics can help inspire your creativity.
By Wendy Parish • June 5, 2013 -
Report: Newspaper revenues to keep declining through 2017
Despite paywalls and gains in digital readers, revenues for newspapers are expected to continue to decline through 2017, according to a new report.
By Wendy Parish • June 5, 2013 -
Are Facebook video ads a huge mistake?
Auto-play video ads will soon be appearing in Facebook newsfeeds, but will there be a user backlash?
By Wendy Parish • June 5, 2013 -
Twitter launches Vine for Android
Twitter has released an Android version of six-second video-sharing service Vine.
By Wendy Parish • June 4, 2013 -
Publishers excited about Twitter’s ad retargeting
Twitter has announced it will be launching a new behavioral customization for ads using data collected from Twitter buttons across the Web.
By Wendy Parish • June 4, 2013 -
Zynga, biggest maker of online social games, cuts 520 jobs
Zynga announced plans to cut 18% of its staff and close some of its offices.
By Wendy Parish • June 3, 2013 -
What marketers should know about Pinterest’s ‘rich pins’
Pinterest continues to add features to help marketers make the most of the social network.
By Wendy Parish • June 3, 2013 -
Small web companies head to Capitol Hill to fight Mozilla’s ‘Do Not Track’ policies
In another attempt to stop Mozilla, 60 small web companies stormed D.C. to make their voices heard.
By Wendy Parish • May 31, 2013